SEO Executive

Job Description

Roles and Responsibilities Plan, manage, and execute SEO strategies to generate leads for solar with individual efforts. Manage digital content calendar and oversee social media efforts by planning, developing, and publishing strategic content across multiple platforms (Instagram, Twitter, LinkedIn, Facebook, YouTube). Write creative content for our blog, social media handles and website. Track digital & social strategy performance, make optimization recommendations based on insights, trends and KPIs; utilize results in preparation for future campaigns. Utilizing SEO best practices, assist with writing content for the website, monitor organic rankings and continue to optimize content to improve rankings and keep the website fresh. Develop Local SEO campaign plans to generate quality leads from the assigned locations. Monitor daily performance metrics to understand SEO strategy performance Collaborate with others within the marketing department to manage SEO strategy Write compelling and high-quality website content, including blog posts and page descriptions Update content and website links for maximum optimization and search engine rankings Desired Candidate Profile 5+ years of experience in successfully developing and executing SEO campaigns focused towards generating quality leads. Must have experience with US based business for local SEO to generate leads. Understanding of search engine algorithms and ranking methods Experience with SEO industry programs, such as Google Analytics, search console & other free/paid tools Knowledge of keyword research and data mining tools Able to complete competitive analysis of other companies within the industry Excellent written and verbal communication skills (email, phone, etc.) Comfortable analyzing high volumes of data on a daily basis Experience in off-page and on-page optimization techniques, outreach, and backlinking recommendations to grow organic search traffic and conversions Highly organized, with strong attention to detail. Perks and Benefits 5 Days working from Monday to Friday. Pay scale: Best in Industry plus awesome performance based incentives. Mentorship and knowledge sharing Opportunity to explore in the Global markets Work timings - 10:00 am IST to 7:00 pm IST - Monday to Friday.