SEO Executive (Local SEO & Google Business Profile Management)

Job Title: SEO Executive (Local SEO Specialist)

Experience Required: 1 – 2 Years

Location: Zirakpur

Employment Type: Full-time

Job Summary

We are looking for a passionate and detail-oriented SEO Executive with 1–2 years of experience in Local SEO. The ideal candidate will be responsible for optimizing local search presence, managing business listings, ensuring NAP consistency, and executing citation, schema, and on-page strategies using SEO tools like SEMrush.

You’ll work closely with our marketing and content teams to improve local visibility, drive organic traffic, and increase conversions through strategic SEO initiatives.

Key Responsibilities

• Manage and optimize Google My Business (GMB / Google Business Profile) listings for multiple locations.
• Ensure NAP (Name, Address, Phone) consistency across all online directories and platforms.
• Perform local keyword research, competitor analysis, and ranking tracking using SEMrush and other SEO tools.
• Build and manage local citations on relevant and high-authority directories.
• Implement and test schema markup (structured data) for LocalBusiness, Reviews, and other relevant schema types.
• Conduct site audits and implement on-page and off-page SEO recommendations.
• Monitor local search performance, prepare SEO reports, and suggest improvements.
• Collaborate with content and design teams to align SEO strategies with business goals.
• Stay updated with Google algorithm updates and local SEO best practices.

Required Skills & Tools

• 1–2 years of proven experience in Local SEO and digital marketing.
• Hands-on experience with Google My Business optimization and management.
• Strong understanding of NAP consistency and citation building.
• Proficient with SEO tools: SEMrush, Google Search Console, Google Analytics, BrightLocal, or similar.
• Knowledge of Schema Markup (JSON-LD format) and its SEO impact.
• Familiarity with on-page SEO, technical SEO basics, and link-building strategies.
• Good analytical, reporting, and communication skills.

Preferred Qualifications

• Experience managing multiple local business listings or multi-location businesses.
• Basic knowledge of HTML and website CMS (WordPress preferred).
• Understanding of local ranking factors and proximity-based search optimization.
• Ability to work independently and meet project deadlines.

Job Types: Full-time, Internship
Contract length: 6 months

Pay: ₹12,000.00 - ₹18,000.00 per month

Work Location: In person