SEO Content Writer – E-Commerce

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About the Role

creative and passionate SEO Content Writer

true writer

You’ll work closely with our SEO and marketing teams to create high-impact product descriptions, category copy, and editorial content that helps our eCommerce brand rank higher, convert better, and stand out online.

Key Responsibilities

• Write

  original, high-quality, and SEO-optimized

  content for:
• Product pages (titles, descriptions, highlights, FAQs)
• Category pages and collection landing pages
• Blog posts, buying guides, and brand storytelling pieces
• Campaign pages, email content, and landing pages
• Collaborate with SEO and marketing teams to

  develop content strategies

  that support organic growth.
• Conduct keyword research and

  align writing with user intent, funnel stage, and conversion goals.

• Create compelling, benefit-driven product content that’s authentic, non-AI, and emotionally resonant.

• Optimize on-page elements — meta titles, descriptions, internal linking, and structured content formatting.

• Regularly audit, update, and refresh

  existing content to maintain ranking performance and topical authority.
• Work cross-functionally with creative and tech teams to ensure each page aligns with brand, tone, and SEO standards.

Requirements & Skills

• 2+ years of proven experience as a

  Content Writer, SEO Writer, or Copywriter

  , ideally in

  eCommerce

  ,

  D2C

  , or

  lifestyle/apparel

  domains.
• Strong understanding of

  on-page SEO

  , keyword placement, and content hierarchy.
• Excellent command over English with perfect grammar, tone consistency, and storytelling ability.
• Ability to write

  genuine, non-AI, human-centric content

  that performs well in search results.
• Working knowledge of SEO and analytics tools like Google Search Console, Ahrefs, SEMrush, or SurferSEO.
• Experience writing for large-catalog eCommerce sites (product/category pages) is a major plus.
• Highly organized with the ability to

  meet deadlines and manage multiple content projects.

• Strong research skills and an understanding of buyer psychology

  and

  search intent.

Preferred Skills

• Experience writing

  conversion-focused

  eCommerce copy (product descriptions, collection blurbs, etc.)
• Familiarity with

  Shopify

  ,

  WordPress

  , or other CMS platforms.
• Basic understanding of HTML for web formatting (nice to have).
• Knowledge of content performance metrics (CTR, engagement, dwell time).
  

Why Join Us

• Be part of a growing eCommerce brand focused on

  quality, storytelling, and authenticity.

• Work directly with SEO and marketing leadership on impactful organic growth initiatives.

• Freedom to write creatively while driving real business results.

• Flexible work culture, creative autonomy, and performance-based growth opportunities.