SEO and Digital Marketing Executive

Job Description

Job Summary: We are seeking a results-driven and detail-oriented SEO and Digital Marketing Executive to join our marketing team. The ideal candidate will be responsible for planning, implementing, and managing SEO strategies, as well as executing digital marketing campaigns that enhance our online presence, drive qualified traffic, and generate leads. Key Responsibilities: SEO (Search Engine Optimization): Conduct keyword research and implement SEO strategies to improve organic search rankings. Optimize website content, meta tags, headings, and internal linking structure. Perform regular technical SEO audits and suggest improvements. Monitor and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc. Stay updated with the latest SEO trends and algorithm changes. Digital Marketing: Plan and execute digital marketing campaigns across platforms (Google Ads, Meta Ads, LinkedIn, etc.). Manage and optimize paid advertising campaigns (PPC, Display, Remarketing). Oversee social media marketing and content strategies to increase brand awareness and engagement. Collaborate with content creators and designers to produce marketing materials and landing pages. Analyze performance metrics and prepare regular reports to guide decision-making and improve ROI. Job Types: Full-time, Permanent, Fresher Pay: ₹15,000.00 - ₹25,000.00 per month Schedule: Day shift Supplemental Pay: Yearly bonus Work Location: In person