Senior Visual Merchandiser

As a Visual Merchandising Manager, your role involves planning, designing, and executing visually appealing product displays and layouts in alignment with the brand image and merchandising guidelines. You will be responsible for refreshing displays regularly to reflect seasonal themes, new arrivals, and promotional events. Additionally, you will lead store setup activities as per company SOPs and strategic direction. Your key responsibilities will include: - Collaborating with store managers and sales teams to implement visual merchandising strategies and uphold brand standards. - Partnering closely with the marketing team to synchronize in-store visuals with campaign timelines, media launches, and promotions. - Ensuring compliance with corporate visual merchandising guidelines, display principles, and hygiene standards. - Training and guiding in-store staff on visual merchandising best practices and upkeep of displays. - Tracking and analyzing the impact of visual merchandising efforts on footfall and sales metrics. You should stay updated with industry trends, competitor activities, and evolving customer preferences to recommend innovative and trend-forward visual merchandising ideas to keep the brand competitive. Furthermore, you will strategically utilize store space to enhance product visibility and increase sales opportunities, ensuring store layouts support smooth navigation and an intuitive shopping experience. Your role also involves liaising with internal stakeholders to ensure alignment of visual plans with broader business goals and communicating regularly with customers, frontline staff, and internal teams to gather feedback and align on strategies. Additionally, you will travel to retail stores pre- and post-launch and during media campaigns to oversee implementation and ensure standards are met. If there are any additional details about the company present in the job description, kindly provide them for a more comprehensive understanding of the role.,