Senior SEO Specialist

We seek an SEO/SEM expert to manage all search engine optimization and marketing activities. Job Location: Jalandhar City, Punjab Candidates from Jalandhar or nearby locations will be preferred for this job. You will manage all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo, and Bing in order to maximize ROI. You must: Have knowledge of tools like Semrush/Ahref/UberSuggest etc. Conduct keyword research to identify valuable search terms and opportunities based on services/products listed in the website. Implement on-page SEO strategies, including optimizing content, meta tags, and headings. Perform technical SEO audits to identify and resolve website issues affecting search engine rankings. Monitor and improve website performance, including site speed and mobile optimization. Develop and execute off-page SEO strategies, including link building and outreach. Analyze website traffic and user behavior using tools like Google Analytics and Google Search Console. Track and report on key performance indicators (KPIs) to measure the success of SEO efforts. Stay updated with industry trends and search engine algorithm changes. Collaborate with content creators, web developers, and marketing teams to align SEO strategies with overall business goals. Identify and recommend opportunities for website content improvements and expansion. Keep up-to-date with best practices in SEO and share knowledge with the team. Stay aware of competitors' SEO strategies and market trends. Troubleshoot and resolve SEO-related issues as they arise. Conduct technical audits to identify and resolve issues that may affect the website's crawlability, indexing, and overall performance. Optimize website structure, URL structure, and internal linking for better search engine accessibility. Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹30,000.00 per month Schedule: Day shift Work Location: In person