Posted:4 days ago|
Platform:
On-site
Full Time
Wellness Extract is a leading Canadian healthcare company committed to bridging the gap between premium healthcare and science-backed natural wellness. With a growing global footprint and a strong focus on natural supplements, we are now expanding our product innovation capabilities in India with a special focus on Ayurvedic and nutraceutical product lines.
We’re seeking a detail-oriented, creative, and strategic Content Editor to lead the development, editing, and optimization of content across multiple digital channels. The ideal candidate has a strong command of language, an eye for accuracy and brand consistency, and experience working within the health, wellness, or nutraceutical space.
• Lead the content strategy, editing, and publishing for blogs, landing pages, e-mailers, product pages, and video scripts.
• Ensure all content is medically accurate, FDA/Health Canada compliant, and aligned with brand voice guidelines.
• Write and edit compelling, creative, and conversion-focused copy across multiple channels.
• Oversee script writing for product videos, social reels, YouTube series, and educational content.
• Optimise content for SEO and Google AI Overviews, ensuring content ranks effectively in organic search. • Leverage AI tools (ChatGPT, Perplexity, Jasper, SurferSEO, Google AI tools, etc.) to enhance productivity, research, and ideation.
• Develop and maintain a content calendar to ensure consistent publishing and alignment with campaigns. • Collaborate with content writers, designers, marketing managers, and medical reviewers to deliver high-quality outputs.
• Track and analyse content performance metrics (organic ranking, engagement, conversion rates), making data-driven improvements.
• Stay updated with the latest SEO trends, Google algorithm changes, AI egies to enhance public trust, credibility, and brand authority in the nutraceutical industry.
5+ years in content creation and strategy across blogs, product pages, e-mailers, and videos.
• Purpose with Impact: Your words will help build public trust in nutraceutical science and guide people toward better health choices.
• Innovation-Driven Culture: We embrace the latest tools and technologies — from AI-assisted content creation to data-driven SEO — to keep our storytelling ahead of the curve.
• Collaboration at Its Core: You’ll work hand-in-hand with medical reviewers, marketing strategists, and creative professionals to produce content that’s both accurate and compelling.
• Professional Growth: As part of a rapidly growing brand, you’ll have the chance to expand your skills, experiment with new formats, and take ownership of content initiatives.
• Wellness-Focused Environment: We live our values — promoting balance, well-being, and continuous learning for our team as much as for our customers.
Wellness Extract
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