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Senior Manager Proposal Management, Business Development & Marketing (Healthcare Domain)

5 - 12 years

0 Lacs

kochi kerala

Posted:18 hours ago| Platform: Shine logo

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Skills Required

proposal management presales business development marketing stakeholder management project management team management salesforce crm competitive analysis market research healthcare domain knowledge clientfocused marketing ms sharepoint proposal automation tools

Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: As a Proposal & Bid Manager in the healthcare domain, you will be responsible for leading the end-to-end proposal lifecycle, partnering with sales teams to identify new business opportunities, creating impactful marketing collateral, analyzing market trends, participating in client engagements, mentoring team members, collaborating with cross-functional teams, and tracking performance metrics. Key Responsibilities: - Lead end-to-end proposal lifecycle (RFI, RFP, RFQ, RFx) with a focus on proposal strategy, solution alignment, and timely submission. - Partner with sales and account teams to identify new business opportunities and support client engagement strategies. - Create and manage marketing collateral such as case studies, sales decks, brochures, and capability documents tailored to healthcare clients. - Analyze market trends, competitor offerings, and healthcare industry updates to develop winning value propositions. - Participate in client presentations, pursuit discussions, and workshops to articulate value and solution fit. - Mentor and guide junior team members, establishing best practices for bid, collateral, and pursuit management. - Work closely with cross-functional teams to ensure alignment on proposals and go-to-market strategies. - Maintain pipeline dashboards, conduct win/loss analysis, and continuously improve proposal and marketing processes. Qualifications Required: - 12+ years of experience in Proposal Management, Presales, Business Development, or Marketing, with at least 5+ years in the Healthcare domain. - Strong track record in handling complex bids, proactive pursuits, and business development initiatives in healthcare. - Expertise in developing client-focused marketing collateral and storytelling for proposals. - Excellent communication, presentation, and stakeholder management skills. - Strong project and team management experience, with the ability to deliver under tight deadlines. Additional Details: Candidates with knowledge of Salesforce CRM, MS SharePoint, or proposal automation tools, certifications like APMP or Marketing certifications, exposure to digital marketing campaigns, and competitive analysis in healthcare are preferred.,

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