Senior Executive – Ad Operations

Campaign Management & Optimization

• Support campaign setup and trafficking across various platforms, ensuring accuracy and timely launches.
• Monitor delivery and pacing, and apply basic optimization tactics under the guidance of senior team members.
• Assist in troubleshooting issues with platforms, trackers, and targeting parameters.
• Maintain accurate documentation of campaign details and workflows.
  

Client & Internal Collaboration

• Help compile performance reports and contribute to internal reviews with actionable observations.
• Collaborate with Client Solutions Managers and other stakeholders to align on campaign objectives and execution plans.
• Participate in client calls or internal briefings as a support representative for the team.
  

Platform Expertise & Innovation

• Stay updated on platform best practices, new features, and policy changes.
• Explore new optimization strategies and test cases with guidance from senior team members.
  

Team Contribution & Growth

• Learn from Seniors and Leads through mentorship and ongoing training.
• Participate in team knowledge-sharing sessions and contribute to a positive, learning-focused team culture.
  

Operational Excellence & Process Support

• Uphold campaign quality assurance by reviewing setups and tracking implementations.
• Suggest improvements to documentation or internal processes to increase efficiency.
  

Success Metrics

• Campaign Accuracy: Precision in campaign setup and updates, with minimal revisions needed.
• Optimization Impact: Contributions to improved pacing or performance metrics (e.g., CPM, CPV, CTR).
• Internal Collaboration: Positive feedback from team members and CSMs based on communication and reliability.
• Learning Growth: Demonstrated progress in platform knowledge & tool adoption.
  

Documentation & Workflow Support

Qualifications

• campaign setup
• campaign management
• campaign optimization
• platform expertise