Senior Digital Marketing Executive

Job Title: Digital Marketing Executive

Industry: Financial Services (Mutual Fund Distribution)

Location: Noida

Department: Marketing

Employment Type: Full-time

Key Responsibilities:

Plan and run digital campaigns across Google Ads, Facebook, LinkedIn, YouTube, and other channels to drive traffic and lead generation.

Promote mutual fund offerings, SIPs, educational content, and calculators through targeted digital strategies.

Create, schedule, and monitor content for social media platforms to educate and engage followers on investment options and market trends.

Optimize landing pages and digital content for SEO to increase organic traffic.

Monitor website analytics, campaign performance, and lead funnels using tools like Google Analytics, CRM dashboards, and marketing automation platforms.

Collaborate with content, compliance, and design teams to create investor-focused campaigns (including whitepapers, videos, blogs, and infographics).

Execute email marketing campaigns for investor education, product updates, and event invitations (webinars, investment drives, etc.).

Ensure all digital communication complies with SEBI guidelines and internal compliance requirements.

Stay updated on trends in the financial industry and digital marketing best practices.

Qualifications & Skills:

Bachelor’s degree in Marketing, Finance,

Job Type: Full-time

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

• Flexible schedule
• Health insurance
• Provident Fund

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 3 years (Required)

Location:

• Noida, Uttar Pradesh (Required)

Work Location: In person