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United270 Communication Lab
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Senior Copy Writer

Senior Copy Writer

United270 Communication Lab

5 - 9 years

0 Lacs

karnataka

Posted:18 hours ago| Platform: Shine logo

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Skills Required

scripting writing adaptability commercial awareness administrative skills creativity narratives storyboards treatments packaging ideas presenting ideas contributing to pitches generating stories understanding brand guidelines articulating feedback executing briefs collaborating creatively identifying opportunities for creative work using technology effectively monitoring campaign effectiveness updating campaigns selfmotivation working under pressure meeting deadlines teamworking skills organizational skills proofreading abilities attention to detail accuracy producing innovative ideas

Work Mode

On-site

Job Type

Full Time

Job Description

As a Senior Copywriter at this company, you will be responsible for interpreting account briefs, scripting, writing narratives, storyboards, and treatments. You will package and present ideas to internal and external stakeholders, contribute to pitches, and generate emotional and powerful stories in various formats such as print, TVCs, and digital. It is crucial for you to understand brand guidelines and positioning, articulate feedback, execute briefs, and collaborate creatively with the team and art director. You will also identify opportunities for creative work across brands within the organization, use technology effectively to solve business problems, monitor campaign effectiveness, and update campaigns based on feedback. Key Responsibilities: - Interpret account briefs - Script, write narratives, storyboards, and treatments - Package and present ideas to internal and external stakeholders - Contribute to pitches - Generate emotional and powerful stories in print, TVCs, and digital formats - Understand brand guidelines and positioning - Articulate feedback, execute briefs, and collaborate creatively with the team - Identify opportunities for creative work across brands - Use technology and applications effectively to solve business problems - Monitor campaign effectiveness - Update and amend campaigns based on feedback Qualifications Required: - Excellent self-motivation - Adaptability - Commercial awareness - Ability to work well under pressure and meet deadlines - Good teamworking skills - Administrative and organizational skills - Proofreading abilities - Attention to detail and accuracy in terms of grammar and information - Creativity and the ability to produce innovative and original ideas,

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Senior Copy Writer