Senior Copy Writer

You are an experienced Senior Copywriter with 3-5 years of experience in Advertising or Creative Agencies. You have a talent for creating captivating brand stories, innovative campaign lines, and engaging digital-first copy that resonates with the audience. Your ability to think in taglines and dream in campaigns sets you apart in the industry. In this role, you will be responsible for developing high-concept ideas and creative copy for various platforms including brand campaigns, digital content, films, print, and social media. Collaborating closely with art directors, strategists, and account teams is crucial to deliver impactful and insightful ideas. You will lead the tone-of-voice development for brands across different industries such as fashion, lifestyle, tech, and F&B while also mentoring junior writers and overseeing major campaign narratives. Your portfolio showcases your versatility, from witty one-liners to long-form storytelling, demonstrating a strong understanding of digital platforms and social-first thinking. Your passion for words, craft, and innovative ideas is evident in your work. You excel in building integrated campaign narratives and can work efficiently under tight deadlines without compromising on quality. Experience in writing for fashion, lifestyle, or youth-centric brands, scriptwriting for films and branded content, and a natural flair for writing for Gen Z or luxury tones are considered a bonus. Keeping abreast of trends, cultural moments, and digital language is essential in this role. Your ability to present your work with clarity and confidence internally and externally sets you apart as a Senior Copywriter.,