Senior Copy Writer

As a creative Copywriter, you will play a vital role in developing engaging content across various marketing channels. You will collaborate with the marketing team, designers, and other stakeholders to bring innovative campaigns to life. Your responsibilities will include: - Conceptualizing and creating captivating copy for website content, landing pages, email campaigns, social media posts, blog articles, and promotional materials. - Maintaining the brand's unique voice and tone guidelines while infusing creativity into all communications. - Conducting thorough research on industry trends, target audience preferences, and competitors" strategies to inform content development. - Creating compelling language that encourages interaction, boosts sales, and enhances brand recognition. - Developing and managing a content calendar to ensure timely delivery of captivating content. - Staying updated on education industry trends, marketing, and digital communication to elevate copywriting strategies. - Mentoring and inspiring junior copywriters to foster a collaborative work environment. - Contributing to brand positioning and narrative development by working closely with the brand team. - Joining brainstorming sessions to offer innovative ideas that enhance marketing campaigns. Qualifications Required: - Bachelor's degree in English, Journalism, Marketing, or related field. - Minimum 3 years of experience in creative copywriting, preferably in the education or Advertising industry. - Impressive portfolio showcasing diverse creative writing styles and successful campaigns. - Exceptional command of the English language with impeccable grammar, spelling, and punctuation skills. - Proven expertise in brand building and crafting compelling storytelling. - Familiarity with SEO principles and ability to integrate keywords organically into content. - In-depth understanding of digital marketing and social media platforms for content optimization. - Natural creative thinker with the ability to develop unique and imaginative concepts. - Highly organized with the capacity to manage multiple projects and meet deadlines effectively. - Excellent interpersonal skills and a collaborative spirit for working with cross-functional teams.,