Senior Content Writer

Valasys Media is looking for a creative and enthusiastic Content Writer to join the creative team. The ideal candidate should have a passion for writing and a keen eye for detail. As a Content Writer, your main responsibility will be to create engaging and informative content for various digital platforms such as websites, blogs, social media, and email newsletters. You will collaborate with the content team to brainstorm ideas, conduct research, and develop compelling content that aligns with the brand voice and objectives. Key Responsibilities: - Researching industry-related topics and trends. - Generating ideas for new content and brainstorming creative concepts. - Writing clear, concise, and engaging copy for online platforms. - Proofreading and editing content to ensure accuracy and consistency. - Collaborating with designers, marketers, and other team members to develop integrated content strategies. - Optimizing content for SEO and incorporating relevant keywords. - Monitoring and analyzing content performance metrics to identify areas for improvement. - Staying up to date with industry trends and best practices in content writing and digital marketing. Skill Set: - 3+ years of experience with excellent writing and editing skills. - Strong research and analytical abilities. - Creativity and a flair for storytelling. - Attention to detail and accuracy. - Ability to meet deadlines and work efficiently under pressure. - Proficiency in Microsoft Office Suite and content management systems. - Basic knowledge of SEO principles and best practices. - Proficiency in editing tools (e.g., Adobe Photoshop, Canva). - Experience with content management systems (CMS) like WordPress, Joomla, or Drupal. - Familiarity with research tools such as Google Scholar, JSTOR, or PubMed. - Knowledge of social media management tools (e.g., Hootsuite, Buffer, Sprout Social). - Understanding of analytics platforms like Google Analytics or Adobe Analytics. - Familiarity with email marketing tools such as Mailchimp, Constant Contact, or HubSpot. - Experience using project management software like Asana, Trello, or Basecamp. - Proficiency in collaboration and communication tools (e.g., Slack, Microsoft Teams, Zoom). Note: - Monday-Friday, up to 45 hours (some hours outside of this as required). - Work hours: GMT Shift, 3.30 pm to 12.30 am. It will be a fixed shift. - Location: Office 801, 8th Floor, Cerebrum IT Park- B3, Kalyani Nagar, Pune, 411014. - Length: Permanent position, with a six-month probation period. About Company: Valasys Media is a globally acclaimed B2B media publisher focused on building strong partnerships with clients, aimed at "empowering marketers with powerful insights". The company specializes in delivering impeccable B2B marketing & sales solutions. The team at Valasys Media comprises expert sales professionals, marketing analysts, marketers, and data-driven leaders who have successfully collaborated with renowned clients, including Fortune 500 companies, to enhance their visibility, conversions, and revenue.,