Senior Business Director

You are currently looking for a Senior Business Director role at EssenceMediacom, a leading WPP Media Brand. As a Senior Business Director, you will be responsible for digital media planning for market-leading brands. Your role will involve supervising the execution of digital campaigns, including search, social, reserve (direct) media, and more. Your reporting line will be to the Head of the Business. **Key Responsibilities:** - Work closely with a team of digital planners to guide media planning with platform depth - Develop a strategic mindset for audience deep dive and creating approach notes for client presentations - Understand client objectives and competitive trends, steering client review meetings, and delivering client success through various media offerings - Manage and supervise a team of campaign supervisors, guiding them for campaign optimization - Collaborate with planners and reporting experts to build and deliver campaign reports and post-campaign analysis - Manage large teams on performance for strategizing, delivery, and client engagement - Develop partnership deals with key publishers and large affiliates **Qualifications Required:** - Minimum 11-12 years of experience in digital media planning and buying - Excellent written and oral communication skills with outstanding presentation abilities - Strong team management skills and problem-solving abilities - Knowledge of programmatic landscape, digital advertising industry, and technologies - Intermediate to advanced analytical skills and interpersonal communication skills - Exposure to affiliate and programmatic technologies - People management skills In this role, you will have the opportunity to work with a diverse team in the digital eco-system of Group M, introduce digital channels across media, and lead the team of planners. Over time, you will emerge as a champion in digital marketing solutions and be proficient in managing the largest portfolio publishers and channel partners. EssenceMediacom values employee growth and offers a variety of benefits including access to global networks and resources for career development. As an equal opportunity employer, EssenceMediacom is committed to fostering a culture of respect and providing equal opportunities for all employees to progress in their careers.,