Senior Business Analyst - Billing, Client Insights & Operations

7 - 9 years

9 - 11 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

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Job Description

Job_Description":"
What we want:

Were seeking a Senior Business Analyst to strengthen our business operations and client intelligence function.This role will be responsible for managing billing accuracy, commercial insights, client-level reporting, and operational performance tracking across multiple accounts primarily for US-based clients.The ideal candidate combines financial discipline, analytical problem-solving, and process mindset, enabling leadership to make informed business and delivery decisions.
ZKraft:
AtZkraft, we are a leading digital marketing agency offering comprehensivedigital solutions, ranging from strategy, transformation, media planning andbuying. We combine creativity, technology, and data to deliver impactfuldigital marketing strategies. With proprietary AI-powered platforms likeIngenious Plex, Azurite, and Qualispace, we optimize campaigns and drivemeasurable business growth. Our cutting-edge ad formats, including interactivebanners, Swirl Ads, and CTV solutions, enable us to engage audienceseffectively.We are proud to serve industries such as E-commerce, BFSI,Healthcare, Real Estate, and Government sectors, and specialize in verticalslike Automotive, Entertainment, and more. With global recognition, a proventrack record, and a client-centric approach, Zkraft is the trusted partner forbusinesses aiming for growth.

What you will do:
1. Billing & Commercial Management
  • Manage end-to-end billing workflows, ensuring accuracy and alignment with scope and client approvals.
  • Maintain commercial trackers for each client covering retainers, change requests, renewals, and payment timelines.
  • Track account-level profitability, utilization, and delivery efficiency.
  • Highlight discrepancies or overages and work with leadership to course-correct.
  • Partner with finance to ensure timely invoicing and forecasting accuracy.
    2. Account Insights & Reporting
    • Create account-level dashboards and reports highlighting revenue, cost, delivery health, and performance KPIs.
    • Deliver Monthly Business Review (MBR) reports for leadership and client success teams.
    • Track and present data-driven insights on client retention, growth, and margin improvement.
    • Correlate campaign and operational performance with business outcomes.
      3. Task Tracking & Operational Visibility
      • Design and maintain task-level reporting systems to monitor deliverables, ownership, and turnaround times (TATs).
      • Ensure all client tasks and dependencies are visible and measurable across teams.
      • Generate reports to identify delays, SLA breaches, or efficiency bottlenecks.
      • Collaborate with project managers to streamline delivery workflows and improve TAT compliance.
        4. Leadership Reporting & Business Insights
        • Build business-level dashboards summarizing performance across accounts.
        • Support leadership in forecasting, capacity planning, and revenue analysis.
        • Present insights that drive better decision-making across delivery, client management, and finance.
        • Standardize reporting templates, KPIs, and communication cadence for consistency.


          Requirements
          • 610 years of experience in business analysis, operations, or commercial management (preferably in a digital marketing or IT services agency).
          • Strong understanding of agency commercials retainers, project-based billing, time tracking, and margin analysis.
          • High proficiency in Google Sheets / Excel, data visualization tools (Power BI, Looker, Data Studio), and project management tools (Asana, Monday, Jira,Teamworks, etc.).
          • Excellent analytical, communication, and coordination skills across teams.
          • Ability to manage multiple accounts and reporting cadences in a fast-paced environment.
          • Strong ownership mindset with attention to detail and operational discipline.
          • Experience in setting up or managing a centralized Client Center / Business Intelligence Unit / PMO for client reporting and operational visibility.
          • Exposure to US-based accounts or white-label delivery models.
          • Familiarity with automation tools (Zapier, Google Apps Script, or API-based dashboards).
          • Understanding of marketing delivery metrics (SEO, Paid Media, ORM, Content).

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Vertoz

Digital Advertising

Mumbai

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