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NTT DATA, Inc.
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Senior Alliances Partner Manager

Senior Alliances Partner Manager

NTT DATA, Inc.

5 - 9 years

0 Lacs

pune maharashtra

Posted:5 days ago| Platform: Shine logo

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Skills Required

marketing partnership management campaign planning content creation lead generation project management communication skills data analysis negotiation team collaboration it services industry knowledge creative thinking resultsoriented

Work Mode

On-site

Job Type

Full Time

Job Description

As a Principal Partner Alliances Marketing Specialist at NTT DATA, your role is crucial in managing and optimizing marketing efforts related to partnerships and alliances. You will collaborate with partner companies to create joint marketing initiatives that drive brand visibility, lead generation, and business growth. Your responsibilities include: - Collaborating with partner companies to develop joint marketing strategies and plans aligning with organizational goals. - Planning and executing Alliances Partner Annual and/or multi-year strategic marketing plans. - Coordinating and executing joint marketing campaigns and demand generation activities. - Creating compelling marketing content such as collateral, whitepapers, webinars, and presentations. - Organizing and participating in joint events, seminars, workshops, and webinars. - Developing strategies for lead generation and customer acquisition through partner companies. - Sharing marketing data and insights with partners, analyzing campaign performance, and refining strategies. - Managing marketing collateral, materials, and resources to communicate partnership value. - Utilizing marketing automation platforms and CRM systems to track engagement and measure ROI. - Enhancing brand visibility through joint marketing efforts with partner companies. - Ensuring alignment of partnership initiatives with broader business strategies. To excel in this role, you should possess: - Strong interpersonal skills - Proficiency in various marketing disciplines - Effective project management skills - Excellent communication skills - Analytical capabilities - Negotiation skills - Team-oriented mindset - Familiarity with marketing tools and analytics - Understanding of IT services industry - Creative thinking - Results-oriented approach Academic qualifications and certifications required: - Bachelor's degree in Marketing, Business, Communications, or related field - Relevant certifications in partner management or marketing automation platforms Required experience includes: - Demonstrated experience in B2B marketing or partner marketing - Experience in managing partnerships in the IT services sector - Planning and executing joint marketing campaigns - Management of partnership value propositions collateral - Proficiency in marketing automation platforms and analytics tools NTT DATA is a trusted global innovator of business and technology services, serving Fortune Global 100 clients. With a commitment to innovation and sustainability, NTT DATA invests in R&D to help organizations move confidently into the digital future. As a Global Top Employer, NTT DATA has diverse experts worldwide and offers services including consulting, data and AI, industry solutions, and digital infrastructure. Join NTT DATA and be part of a company that values diversity, innovation, and long-term success.,

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Senior Alliances Partner Manager