Senior Alliances Partner Manager

5 - 9 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Continue to make an impact with a company that is pushing the boundaries of what is possible. At NTT DATA, renowned for technical excellence, leading innovations, and making a difference for clients and society. The workplace embraces diversity and inclusion, a place where you can continue to grow, belong, and thrive. Your career at NTT DATA is about believing in yourself, seizing new opportunities and challenges, expanding your skills and expertise in your current role, and preparing for future advancements. Encouraged to take every opportunity to further your career within the global team. The Principal Partner Alliances Marketing Specialist, a highly skilled subject matter expert focused on managing and optimizing marketing efforts related to partnerships and alliances, plays a crucial role in collaborating with partner companies to create joint marketing initiatives driving brand visibility, lead generation, and business growth. Key responsibilities include collaborating with partner companies to develop joint marketing strategies and plans aligned with organizational and partner goals, executing strategic marketing plans supporting business development agreements, coordinating joint marketing campaigns and demand generation activities, creating compelling marketing content, organizing and participating in joint events, seminars, and webinars, developing lead generation strategies, analyzing campaign performance and refining strategies, managing marketing collateral, resources, and materials, utilizing marketing automation platforms and CRM systems, enhancing brand visibility through joint marketing efforts, aligning partnership initiatives with broader business strategies, and performing related tasks as required. To excel in this role, strong interpersonal skills, proficiency in various marketing disciplines, effective project management skills, excellent communication skills, ability to analyze marketing data, negotiate partnership agreements, collaborate across departments, familiarity with marketing tools, understanding of IT services industry, creative thinking, and results-oriented mindset are necessary. Academic qualifications should include a Bachelor's degree in Marketing, Business, Communications, or related field, along with certifications in partner management or marketing automation platforms being desirable. Required experience includes demonstrated experience in B2B marketing, alliance management, partner marketing, joint marketing campaigns, partnership collateral management, project management, and analytics tools. The workplace offers Hybrid Working and is an Equal Opportunity Employer.,

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NTT DATA

IT Services and IT Consulting

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