Sales Marketing Manager

We are seeking an experienced Poultry Sales Marketing Manager to lead and expand our business in the poultry segment. The ideal candidate will have strong industry relationships, technical understanding of poultry health nutrition, and a proven track record in sales, marketing, and customer engagement.

This is a dynamic, field-driven role requiring frequent travel, technical discussions, hands-on support, and end-to-end management of sales and market development activities pertaining to feed mills, poultry distributors, integrators, and farms etc.

Key Responsibilities
1. Sales Business Development

• Visit and generate sales from poultry farms, poultry integrators, feed manufacturers, and poultry health nutrition companies .
• Identify new business opportunities and expand market reach across assigned regions.
• Achieve monthly, quarterly, and annual sales targets.
• Manage distributor networks, sales pipelines, and account follow-ups.

2. Technical Support Customer Engagement

• Provide technical guidance on product usage, formulations, and performance.
• Conduct on-field product trials , performance reviews, and result documentation.
• Offer troubleshooting support related to product performance, application, and farm management.
• Build strong customer relationships through consistent communication and service excellence.

3. Marketing Brand Development

• Prepare and deliver product presentations , training programs, and technical seminars.
• Develop and manage product brochures, technical literature, and marketing content .
• Organize or coordinate local trade shows, dealer meets, farmer gatherings, and workshops .
• Evaluate industry exhibitions and lead the company s participation including booth planning, branding, logistics, and post-event follow-ups.
• 4. Digital Online Lead Management
• Monitor, respond to, and close online enquiries via email, website forms, and third-party platforms.
• Support digital marketing efforts by providing content, field insights, and customer feedback.
• 5. Coordination With Universities, Labs RD Partners
• Liaise with universities, research partners, and institutions conducting product trials or validation studies .
• Coordinate with laboratories to ensure testing reports are accurate, timely, and aligned with client requirements .
• Assist in generating trial protocols, sample submissions, and performance summaries.
• 6. Market Intelligence Strategy
• Track competitor activities, pricing trends, new product launches, and customer preferences.
• Provide structured market reports to management for strategic planning.
• Suggest product improvements, new product ideas, and promotional strategies based on field insights.
• 7. Administrative Reporting Responsibilities
• Maintain records of customer visits, sales performance, trial data, and market feedback.
• Prepare weeklymonthly reports, sales forecasts, and activity updates.
• Ensure compliance with company policies, ethical sales practices, and regulatory guidelines.
• Required Qualifications Skills Minimum 5 years of experience in poultry sales, animal nutrition, veterinary pharmaceuticals, feed additives, or related sectors.
• Strong technical understanding of poultry health, nutrition, and farm management.
• Excellent communication, presentation, and interpersonal skills.
• Ability to conduct training, workshops, and field trials independently.
• Comfortable with frequent travel and fieldwork.
• Proficiency in MS Office, CRM tools, and digital communication platforms.
• Strong negotiation and contract-closing abilities.
• Self-driven, result-oriented, and capable of working with minimal supervision.
• Preferred Qualifications
• Bachelor s degree in Animal Science, Veterinary Science, Poultry Science, Agriculture, Biotechnology, or related fields.
• MBA in Marketing (added advantage).
• Established network within the poultry industry.
• What We Offer
• Competitive salary + performance incentives.
• Opportunity to work with innovative, research-driven products.
• Adynamic environment focused on growth, collaboration, and sustainability.
• Professional development and career advancement opportunities.