Sales Manager - Trade

Responsible for implementing sales & collection strategies by driving the business in the assigned geographical area, appointment of channel partners & monitor distributor performance & sustainability.

• Sales planning & execution of sales strategies for the assigned geography.
• Contribute to network expansion by recommending new distributors, dealers & retail trade partners and driving market share in the assigned geography.
• Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets.
• Ensuring placement of new products as per commercialization strategy. Sustain growth through new store growth.
• Monitoring of sales, collection & stocks on regular basis as budgeted.
• Ensure after-sales service is provided by the customer care team to all the retailers thereby reducing product returns.
• Ensuring timely liquidation of defective / slow moving / discontinued products as per organizational norms in collaboration with relevant departments.
Maintain and nurture healthy business relations with all internal & external stakeholders and ensure long-term business objectives are achieved.

Graduation (any) or MBA/ PGDM (any)

• 3-5 years of experience
Experience in B2C sales - preferably from lighting & electrical industry and geographical exposure of the region.

• SCM
• Logistics
• Marketing
ABM

• Channel management
• Data analysis
• Financial acumen
• Market intelligence
• Product knowledge
• Relationship management
• Sales skills

• Think Beyond
• Put Customers First
• Collaborate to Win
• Develop Talent
• Be the Best
• Be Agile