Public Relations Specialist

Job Responsibilities

1. Develop and execute comprehensive PR strategies to enhance the port’s reputation and align with organizational goals.
2. Facilitate communication with port authorities, government bodies, local communities, and stakeholders to build positive relationships.
3. Manage crisis communication and ensure timely, accurate information dissemination during emergencies.
4. Maintain robust media relations by providing timely updates on port operations and achievements.
5. Lead community outreach initiatives to address local concerns and highlight the port’s contributions.
6. Liaise with government regulators and policymakers to advocate for the port’s interests.
7. Build and protect the corporate image through strategic branding, social responsibility, and environmental communication.
8. Ensure effective internal communication to foster employee alignment and organizational culture.
9. Manage the port’s social media and digital presence to engage audiences and enhance public perception.
10. Monitor public sentiment and provide insights to senior management for continuous improvement in communication strategies.

Requirements

A bachelor’s or master’s degree in public relations, communications, journalism, marketing, or a related field is typically required. Candidates should ideally have 10 to 15 years of relevant professional experience in the field.