Public Relations Specialist

3 - 8 years

4 - 8 Lacs

Posted:20 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Company Description

Armakuni is a cloud-native technology consultancy and AWS Premier Partner specializing in accelerating digital transformation for enterprises across industries. With over 300 AWS Certified Professionals and extensive expertise across the AWS ecosystem, we deliver cutting-edge solutions in Generative AI, AWS cloud services, DevOps, Data Engineering, and Machine Learning. By leveraging proprietary frameworks such as PUSH, PULL, and LIFT, we ensure scalable, resilient, and outcome-driven results for cloud migration, AI integration, and system modernization. Armakuni also champions modern engineering culture, hosting thought leadership events to support organizations in navigating complex business challenges. To , we have successfully powered over 300 customer launches with innovation and a forward-looking mindset.

Role Description

We re looking for a

Public Relations person who

can shape how the world, especially AWS, perceives Armakuni.
You will build

reputation, credibility, and trust

through:
  • strategic announcements
  • thought leadership
  • executive narrative building
  • AWS-aligned communication
  • media & analyst relations
  • award submissions

Your work directly influences how AWS sellers, architects, and partner teams view Armakuni. If you love translating technical excellence into powerful public narratives, this role is for you.

Responsibilities

1. Strategic PR & AWS-Aligned Communications

  • Build and execute a PR strategy that strengthens our relationship with AWS and positions Armakuni as a category leader in cloud and GenAI.
  • Plan and publish announcements tied to AWS milestones (SCAs, program wins, certifications, launches, partnerships).
  • Maintain consistent messaging across all public-facing channels.

2. Thought Leadership & Executive POV Development

  • Ghostwrite opinion pieces, POV articles, and thought-leadership content for the CEO, CTO, and senior engineering leaders.
  • Convert technical insights into authoritative narratives for LinkedIn, AWS APN, blogs, and external channels.
  • Build Armakuni s executive voice in modernization, cloud engineering, DevOps, and GenAI.

3. Media, Analyst & Community Relations

  • Build and maintain relationships with tech/cloud journalists, AWS ecosystem writers, and industry media.
  • Pitch stories and secure placements that elevate Armakuni s reputation.
  • Coordinate interview prep, analyst briefings, speaker quotes, and media FAQs.
  • Actively track cloud industry trends to position Armakuni in relevant conversations.

4. Awards, Recognition & Public Validation

  • Lead submissions for AWS Partner Awards and other industry recognitions.
  • Craft compelling narratives, gather supporting evidence, and manage the end-to-end submission process.
  • Amplify wins and recognition across all public channels to strengthen market credibility.

5. PR Assets for Sales Enablement

  • Create authoritative PR assets that empower the sales and AWS alliances teams:
  • leadership profiles
  • solution/value narratives
  • AWS partnership messaging
  • public positioning statements
  • Ensure our public reputation aligns with and fuels co-sell motions.

What Success Looks Like

  • AWS sellers are aware of Armakuni and trust our capabilities.
  • Our leadership POVs are reshared by AWS leaders, SA teams, and the cloud community.
  • Announcements and narratives lead to real AWS visibility, not vanity metrics.
  • Media mentions and analyst coverage reinforce our technical depth.
  • Armakuni becomes known publicly for engineering excellence and reliable delivery.



Requirements

Must-Have Skills

  • 3+ years in PR, communications, thought leadership, journalism, or content strategy roles.
  • Exceptional WRITING & COMMUNICATION skills.
  • Experience creating narratives, ghostwriting, or shaping executive voice.

Nice-to-Have

  • Experience in cloud, SaaS, technology consulting, or developer-facing PR.
  • Familiarity with the AWS ecosystem or cloud technologies.
  • Exposure to analyst relations or award submissions.
  • Understanding of engineering, architectural, or DevOps communities.

Who You Are

  • A storyteller who understands technology.
  • You move fast, operate with clarity, and handle ambiguity well.
  • You are meticulous with language, context, and message consistency.
  • You care deeply about how a company is perceived publicly.


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Armakuni

Software Development / Cloud Solutions

Tech City

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