Public Relation Executive

Company Description

Everything Starts With a Dot. Dot Media is a parent company with three distinct divisions, each excelling in their respective fields. TGB Troop is a strategy-first influencer marketing agency that bridges the best creators and brands. Dot Talents is a 360 talent management agency, representing top and promising faces in acting and music. Dot Public Relations is a dynamic agency that formulates and executes the most effective PR strategies for our clients.

Content Writer

Role & Responsibilities-

3 to 5 years of experience in plan and execute PR strategies for influencers, content creators, and entertainment properties managed by Dot Media.

Build and maintain strong relationships with lifestyle, entertainment, and a little in business media.

Draft press releases, media pitches, articles, and talking points for creators and campaigns.

Securing regular media features and interviews for Dot Media’s creators.

Building strong relationships with top-tier entertainment and lifestyle journalists.

Increasing media share of voice for creators and campaigns.

Collaborate with internal teams to ensure alignment on positioning, campaigns, and announcements.

Track industry trends to proactively identify opportunities for media coverage and thought leadership.

Manage press interactions, interviews, and event-related PR for talent.

• Monitor media coverage and prepare weekly and monthly PR reports.

1. Requirements:

• Bachelor’s degree in English, Marketing, Journalism, Communications, or related field.
• Proven work experience as a content writer, copywriter, or similar role, preferably in an advertising or creative agency.
• Excellent writing, editing, and research skills.
• Strong understanding of different content formats and brand communication.
• Ability to write creatively under tight deadlines and switch between tones/styles as needed.
• Knowledge of SEO writing is a plus.

1. Preferred Skills:

• Creativity and a strong portfolio of writing samples
• Knowledge of digital marketing trends and content strategies
• Strong communication and teamwork skills
• Experience with tools like Grammarly, Google Docs, WordPress, etc.