Product Manager Eye Wash & Safety Shower

Unicare Emergency Equipment Pvt Ltd

We are hiring for a key role in our SBU team in Mumbai with national exposure for our flagship product vertical Eye Wash & Safety Shower, where we are undisputed market leaders.

Position Title:

Product Manager- Eye Wash & Safety Shower

Department:

Sale and Marketing

Location:

Dadar, Mumbai

Reports To:

Vice President

Job Responsibilities

1. New Product Development:

Identify portfolio gaps and initiate new product ideas

Conduct market research for data-driven decisions

Propose innovative features for competitive differentiation

Prioritize development based on ROI

2. Market & Customer Analysis:

Study market segments and geographies with the sales team

Map user needs and define suitable product portfolios

Assess market attractiveness and recommend positioning strategies

3. Competitive Benchmarking:

Track competitors across segments and geographies

Analyse strategies, pricing, models, and product differentiators

Facilitate comparative benchmarking and validate claims through testing

Develop value propositions for sales enablement

4. Cross-Functional Coordination:

Liaise with R&D, Sales, Production, Sourcing, and Management

Help set and track goals for interdepartmental teams

Resolve development issues and product recalls collaboratively

5. Standards & Certifications:

Ensure product compliance with standards (BIS, EN, ISO, AS/NZ, etc.)

Coordinate certifications and re-certification

Manage external testing agencies and internal labs

6. Product Launch Management:

Confirm launch timelines with R&D and production

Prepare marketing collaterals: brochures, videos, IFUs, images, press releases

Plan availability, sampling, and stock readiness

Coordinate initial production plan with sales

7. Product Life Cycle Management:

Track product performance and standard compliance

Phase out irrelevant or underperforming products

Drive improvements based on market/standard changes

8. Marketing Support:

Collaborate on catalogues, datasheets, videos, digital campaigns

Ensure brand compliance and up-to-date web content

Create content for social media, internal and external communication

9. Sales Support & Enablement:

Equip sales teams with FAB (Features, Advantages, and Benefits)

Assign SAP item codes and release pricing lists

Create training content for internal and external stakeholders

Run knowledge-sharing programs and support BD efforts

Desired Candidate Profile

• Engineer with MBA or Masters/PhD in Fluid Mechanics or Industrial Hygiene
• 10 - 12 years’ Experience in Industrial Product Management or Plumbing Products
• Techno-Commercial exposure
• Working knowledge of MS office, PPT presentations a must.
• Product Lifecycle Management
• Market & Competition Analysis
• Industrial Product Certification Standards
• Strong Communication & Presentation