Product Analyst

Job Description

Role Title: Product Analyst Location: Gurugram/Manesar, Full Time We are seeking a talented and driven Product Analyst to join our team. The Product Analyst will play a critical role in driving product innovation and development, conducting vendor research, nurturing leads, preparing reports and documentation for the Products division, and staying abreast of market trends and research. Roles and Responsibilities: New Product Ideas: Collaborate with cross-functional teams including R&D, marketing, and production to conceptualize and develop new product ideas. Conduct consumer research, trend analysis, and market surveys to identify emerging opportunities and gaps in the market. Translate consumer insights into actionable product concepts that align with company objectives and consumer preferences. Vendor Research: Identify, evaluate, and establish relationships with potential vendors and suppliers for ingredients, and other resources. Negotiate contracts and terms with vendors to ensure competitive pricing, quality standards, and timely delivery. Continuously assess vendor performance and capabilities to optimize the supply chain and support product development efforts. Leads Development: Proactively identify and cultivate leads for new business opportunities, partnerships, and collaborations. Build and maintain a robust pipeline of leads through networking, market research, and industry events. Reporting and Documentation Work: Prepare comprehensive reports, presentations, and documentation to communicate product development plans, progress, and outcomes. Maintain accurate records of product specifications, project timelines, and budgetary information. Ensure compliance with regulatory requirements and internal quality standards in all documentation and reporting activities. Understanding Market Trends and Research Work: Monitor market trends, competitive landscape, and consumer behavior to identify opportunities and risks. Conduct in-depth market research and analysis to forecast demand, assess market dynamics, and inform strategic decision-making. Provide insights and recommendations based on market research findings to guide product strategy, positioning, and innovation initiatives. Skills and Qualifications: Bachelor's degree in Agriculture, Food Science, or related field. Master's degree is a plus. Proven experience in product development, market research, or related roles within the food industry. Strong analytical skills with the ability to interpret data, draw insights, and make data-driven recommendations. Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders. Detail-oriented with exceptional organisational and project management capabilities. Proficiency in Microsoft Office, data analysis tools, and market research methodologies. About us: Anveshan is Indias one of the most sought-after healthy food brands. In just three years, Anveshan has developed deep roots in the market. We are the top brand in the healthy ghee & oils category across major online marketplaces like Amazon, Blinkit, Zepto, BigBasket etc. We are also present across premium offline retail stores in Delhi NCR, Mumbai & Bangalore. Anveshan aims to become the global leader in Indian-origin traditional food products backed by a network of rural food producers. Our in-house developed tech systems and state-of-the-art R&D labs enable us to manage supply chain & quality in a decentralised system. With our range of products, we have accumulated a customer base of over two lac happy customers, and we are only growing bigger. Anveshan has empowered over 3000 producers and is using its brand to enable and uplift Indias farmers and producers. Anveshan has raised over $5mn from Titan Capital, DSG Consumer Partners and marquee angel investors. The sharks in Shark Tank India Season 2 also called out and praised us. We are a highly motivated, results-driven community that focuses on proactive approaches to problem solving. We cherish the entrepreneurial spirit and provide significant operating autonomy to all. There are ample opportunities and challenges to be solved at scale and in real time. Why should you join us? Real-time guidance from industry experts Ownership of your work Gain experience working in a fast-paced environment Participate in, grow and lead the Finance team To work with a young and enthusiastic team