PPC Specialist

As a Lead Digital Marketing professional at Sundew, you will play a crucial role in steering our Digital Strategy and Marketing projects. Your primary responsibility will be to create, manage, and optimize Google Ads campaigns for multiple clients. This includes focusing on search, video, and display campaigns, implementing effective bidding strategies, and ensuring optimal budget allocation and ad placements. To excel in this role, you must have at least 4 years of experience managing Google Ads campaigns in the IT Services Industry, with a strong background in search, video, and display. Experience in diverse international markets and the ability to design marketing campaigns with a defined ROI are essential. You should also have a proven track record of optimizing campaigns for maximum performance and ROI. Collaboration with clients is key in this position. You will work closely with them to understand objectives, strategies, and target audiences. Strong communication and presentation skills are required to effectively convey complex concepts to both technical and non-technical stakeholders. Additionally, you must possess strong analytical skills to interpret data, draw actionable insights, and provide data-driven recommendations to clients. Hands-on experience with Google Analytics or similar analytics platforms is necessary, and familiarity with Meta Ads is preferred. Google Ads certifications, such as Google Ads Search, Google Ads Video, and Google Ads Display, are also required for this role. If you are a proactive problem-solver with a keen attention to detail and a passion for digital marketing, we encourage you to apply. Submit your resume and a cover letter detailing your relevant experience and how you meet the specified requirements to be considered for this exciting opportunity at Sundew, where we value diversity and are committed to being an equal opportunity employer.,