PPC Manager

As a results-driven Digital Marketing Executive with over 3 years of experience in managing and optimizing PPC campaigns on Meta (Facebook, Instagram) and Google Ads, your passion lies in performance marketing, data analytics, and driving measurable ROI. - Plan, execute, and optimize paid campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram) - Conduct keyword research, audience targeting, and A/B testing - Create compelling ad copy and coordinate with designers for creatives - Monitor campaign performance and adjust strategies to improve ROI - Generate detailed performance reports and insights using Google Analytics, Meta Ads Manager, and other tools - Manage ad budgets efficiently and ensure alignment with business goals - Stay updated with the latest trends in digital advertising and platform updates You should have: - Minimum 2 years of experience in managing PPC campaigns on Google Ads and Meta Ads - Proficiency in Google Ads Manager, Meta Business Suite, and Google Analytics - Strong analytical skills and a data-driven mindset - Excellent communication and reporting skills - Google Ads and Meta certifications are a plus Preferred skills include: - Experience with eCommerce or lead generation funnels - Familiarity with conversion rate optimization (CRO) and landing page builders (e.g., Unbounce, Webflow) - Knowledge of Google Tag Manager (GTM) and event tracking The company offers benefits such as cell phone reimbursement and Provident Fund. You will be working full-time in a day shift at the office location in Nipaniya, Indore. As a results-driven Digital Marketing Executive with over 3 years of experience in managing and optimizing PPC campaigns on Meta (Facebook, Instagram) and Google Ads, your passion lies in performance marketing, data analytics, and driving measurable ROI. - Plan, execute, and optimize paid campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram) - Conduct keyword research, audience targeting, and A/B testing - Create compelling ad copy and coordinate with designers for creatives - Monitor campaign performance and adjust strategies to improve ROI - Generate detailed performance reports and insights using Google Analytics, Meta Ads Manager, and other tools - Manage ad budgets efficiently and ensure alignment with business goals - Stay updated with the latest trends in digital advertising and platform updates You should have: - Minimum 2 years of experience in managing PPC campaigns on Google Ads and Meta Ads - Proficiency in Google Ads Manager, Meta Business Suite, and Google Analytics - Strong analytical skills and a data-driven mindset - Excellent communication and reporting skills - Google Ads and Meta certifications are a plus Preferred skills include: - Experience with eCommerce or lead generation funnels - Familiarity with conversion rate optimization (CRO) and landing page builders (e.g., Unbounce, Webflow) - Knowledge of Google Tag Manager (GTM) and event tracking The company offers benefits such as cell phone reimbursement and Provident Fund. You will be working full-time in a day shift at the office location in Nipaniya, Indore.