PPC Expert

Position: PPC
Location: Kirti Nagar
Working Days: 5 days

About InstaServ Pvt Ltd

InstaServ India Pvt Ltd is a digital marketing agency based in India. It offers a range of services including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, web design, and content marketing. The company focuses on helping businesses improve their online presence, increase website traffic, and generate leads and sales through digital channels. InstaServ India Pvt Ltd caters to clients across various industries and has a team of experienced professionals who work to deliver customized digital marketing solutions.

Job Description:

InstaServ is seeking a skilled PPC Specialist with expertise in managing Google Ads, Facebook Ads, shopping ads, catalogue ads, and lead generation campaigns. As a PPC Specialist, you will be responsible for creating, optimizing, and managing PPC campaigns to drive targeted traffic, generate leads, and maximize conversions for our clients.

Responsibilities:

• Create and manage PPC campaigns across Google Ads and Facebook Ads platforms.
• Perform keyword research, ad copywriting, and ad targeting to optimize campaign performance.
• Set up and optimize shopping ads, catalogue ads, and lead generation campaigns to achieve client objectives.
• Monitor campaign performance, analyze data, and provide insights and recommendations for improvement.
• Conduct A/B testing and implement strategies to improve click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
• Stay updated with industry trends, best practices, and platform updates to ensure effective campaign management.
• Collaborate with the digital marketing team to align PPC strategies with overall marketing objectives and goals.

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Schedule:

• Day shift
• Fixed shift
• Monday to Friday

Experience:

• Google Ads: 2 years (Preferred)
• Facebook Ads: 2 years (Preferred)
• E-Commerce Campaign: 2 years (Preferred)
• Lead generation campaign: 2 years (Preferred)

Work Location: In person