PPC Expert

Job Overview

We are seeking a PPC (Pay per Click) Executive to plan and run our PPC campaigns. You will be also required to track and manage our paid search budgets.

As a PPC (Pay per Click) Executive, you will be responsible to do search engine marketing (SEM) including search engine optimization (SEO) for our Company. For this position, you should be extremely good with numbers and have great analytical skills.

Your main objective should be to ensure that our PPC ads and promotion endeavours have the most astounding return on investment (ROI.)

Find below details for PPC Expert/ DM

• Participate in forming effective paid search strategies
• Launch and optimize various PPC campaigns
• Oversee accounts on search platforms (e.g. Google AdWords, Facebook Ads, Instagram Ads)
• Be involved in keyword selection and audience targeting
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Produce reports for management (In dashboards)
• Write attractive and concise copy for adverts
• Suggest and develop new campaigns across multiple channels
• Should have generated minimum of 1k leads through landing pages.
• Can generate quality leads through proper marketing channels with effective budget utilization.

Min Requirement

• Should have maintained the budget of 10-15 lacs/month for ecommerce products/sales
• Maintained ACOS of 4 and above
• Industry preferred is healthcare or ecommerce products
• Knowledge on Native advertising tools

Job Types: Full-time, Permanent, Fresher

Pay: ₹15,000.00 - ₹35,000.00 per month

Benefits:

• Leave encashment
• Paid sick time
• Provident Fund

Schedule:

• Day shift
• Morning shift

Work Location: In person