Powercret Solutions is Hiring For Sr SEO Executive- On Site

Office Time:

Working Days:

Education

Location

Role & responsibilities

• SEO Strategy Development :

Design and implement comprehensive SEO strategies aligned with business objectives.

Tailor strategies for different products, services, or client verticals.

Align SEO goals with broader digital marketing and business KPIs.

• Keyword Research & Analysis:

Conduct in-depth keyword research using tools like SEMrush, Ahrefs, or Google Keyword Planner.

Identify primary, secondary, and long-tail keywords for target pages.

Analyze keyword trends and competitor targeting to refine focus areas.

• On-Page SEO Optimization:

Optimize meta titles, descriptions, headers, and alt tags.

Improve internal linking structure and content hierarchy.

Implement schema markup and rich snippets for enhanced SERP visibility

• Technical SEO Auditing:

Conduct full technical audits using tools like SEMrush, Moz, Screaming Frog, or Google Search Console.

Resolve indexing, crawl errors, and broken links.

Improve site speed, mobile responsiveness, and core web vitals.

• Content Collaboration & Optimization:

Work closely with content writers to create SEO-optimized content.

Perform content gap analysis and update outdated content for relevance and freshness.

Provide SEO guidelines and briefs to ensure keyword integration and structure.

• Off-Page SEO & Link Building:

Execute white-hat link building strategies including outreach, guest posting, and digital PR. Monitor backlink profiles and remove toxic links.

Track domain authority and citation metrics for continuous improvement.

• Performance Monitoring & Reporting:

Use Google Analytics, Google Search Console, and SEO tools to track KPIs.

Provide regular performance reports with insights on traffic, rankings, and conversions.

Recommend action items based on data analysis and algorithm updates.

• Trend Monitoring & Adaptation:

Stay updated on Google algorithm changes, industry trends, and new tools.

Adapt strategies proactively to maintain or improve rankings.

Participate in relevant webinars, forums, and SEO communities.

Preferred candidate profile

• Experience working in a digital marketing agency environment.

• Google Analytics / Google Ads certifications.

• Knowledge of international SEO or multilingual site optimization.