Performance Marketing Specialist

Location:

Work Mode:

Joining:

not

At Jive Jar, performance marketing is not about hacks, templates, or boosting posts.

thinking clearly

closely with the founder

If you are looking for step-by-step instructions or micromanagement, this role is not a fit.

If you enjoy ownership, accountability, and learning how growth actually works, read on.

own performance marketing end-to-end

Core responsibilities:

• Plan, execute, and optimise paid campaigns across:
• Meta Ads (Facebook & Instagram)
• Google Ads (Search, Display, YouTube where relevant)
• LinkedIn Ads (B2B, high-intent funnels)
• Translate business goals into clear acquisition and growth strategies
• Build and manage full funnels:
• Creative direction inputs
• Audience strategy
• Landing page logic and conversion paths
• Monitor and analyse performance using numbers that actually matter:
• CAC, ROAS, LTV signals, funnel drop-offs
• Run structured experiments:
• Hypothesis → test → learn → iterate
• Work closely with creative, content, and strategy teams to improve performance outcomes
• Maintain clarity in reporting, insights, and next-step decisions

not

This role is for someone who:

• Understands

  why

  something worked, not just

  that

  it worked
• Is comfortable making decisions with incomplete data
• Enjoys solving problems instead of waiting for instructions
• Wants exposure to multiple business models and industries
• Cares about long-term learning, not just short-term results

experienced professionals only

Experience range:

• Minimum:

  3 years of hands-on performance marketing experience

• Ideal:

  4–6 years

• Maximum:

  7 years (beyond this, role expectations may mismatch)

You must have:

• Hands-on experience managing paid budgets independently
• Strong working knowledge of Meta Ads, Google Ads, and LinkedIn Ads
• Experience with both lead-generation and conversion-driven campaigns
• Ability to analyse data and explain why performance changed
• Experience working with multiple brands, products, or client accounts

• Fancy certifications
• Big brand logos on your resume
• Tool overload without understanding
• “Growth hacker” buzzwords

thinking, clarity, and execution quality

• Direct collaboration with the founder
• Clear goals, clear expectations, minimal noise
• Freedom to test, question, and improve
• Accountability for outcomes, not activity

good work is noticed

• Immediate joiners preferred
• Short notice period candidates welcome
• Long notice periods may not be a fit