Performance Marketing Executive

Job Title: Performance Marketing Executive

Company: Aertrip
Location: Ghitorni, Delhi
Industry: Travel & Technology
Experience: 2–6 Years (Travel industry preferred)

About Aertrip

Aertrip is an innovative travel technology platform delivering seamless and modern travel solutions across global markets. We are looking for a Performance Marketing Executive with strong experience in travel campaigns for the US, India, and MENA regions.

Key Responsibilities

• Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook/Instagram), and Bing Ads.
• Manage travel-specific campaigns such as Flights, Hotels, Holidays, and Visa services.
• Run and scale campaigns across US, India & MENA markets with proven results.
• Optimize campaigns for CPC, CPA, ROAS, and other conversion-driven KPIs.
• Conduct thorough keyword research, ad copywriting, and audience segmentation.
• Manage remarketing, dynamic ads, and lookalike audiences for better conversions.
• Work on meta-search advertising (Google Flights, Skyscanner, Kayak, etc.).
• Utilize Google Analytics, GA4, Tag Manager, and attribution modeling for performance tracking.
• Perform A/B testing on creatives, landing pages, and audience targeting.
• Monitor daily/weekly budgets and scale ad spend efficiently across markets.
• Analyze travel trends, seasonality, and fares to improve campaign performance.
• Prepare and present performance reports, insights, and recommendations to the leadership team.
• Collaborate with design, content, and product teams for campaign alignment.

Must-Have Skills

• Hands-on experience with Google Ads, Meta Ads & Bing Ads.
• Expertise in travel marketing campaigns (Flights/Hotels/Holidays/Visa).
• Proven success in US, India & MENA market campaigns.
• Strong command over CPC, CPA, ROAS optimization & conversion metrics.
• Skilled in remarketing, dynamic ads, lookalike audiences, and audience segmentation.
• Familiar with meta-search advertising platforms.
• Proficiency in GA4, Google Analytics, Tag Manager, and attribution modeling.
• Strong analytical mindset with excellent reporting skills.
• Understanding of travel industry seasonality & fare trends.
• Experience with OTAs or travel-specific performance marketing is highly preferred.

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, IT, or related field.
• 2–6 years of experience in performance marketing within the travel domain.

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person