205 Paid Media Jobs - Page 6

This is a 5 days working + hybrid opportunity (3 days WFO, 2 days WFH) Job Description: Develop and execute paid media campaigns across multiple digital platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc. Conduct keyword research, competitor analysis, and audience targeting to optimize campaign performance. Monitor and analyze campaign metrics and KPIs to identify trends, insights, and areas for optimization. Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals. Generate regular reports to showcase campaign performance and provide actionable recommendations. Collaborate with internal teams, including content creators and designers, to ensure cohesive campaign execution. Stay updated on industry trends, platform updates, and best practices to drive innovation and improve campaign effectiveness. Conduct A/B testing and other experiments to optimize campaign elements, including ad copy, landing pages, and targeting. Provide strategic recommendations to clients based on data-driven insights and campaign performance analysis. Stay informed about industry trends, competitor activities, and emerging technologies to proactively identify opportunities for growth. QUALIFICATIONS, SKILLS, EXPERIENCE: Bachelor's degree in Marketing, Advertising, or a related field. Proven experience (2-3 years) in managing paid media campaigns across various platforms. In-depth knowledge of digital advertising platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc. Strong analytical skills with the ability to interpret complex data and provide actionable insights. Proficient in using analytics and reporting tools to track campaign performance (e.g., Google Analytics, Data Studio, Google Sheets, etc). Agency background preferable

Lead and mentor junior media buyers, work with copy and design teams for creative testing, monitor and optimize key KPIs (ROAS, CAC, CTR), review campaigns before launch, scale TOF/MOF/BOF, and report weekly. Team leadership is a plus. Annual bonus

Digital Marketing Manager. Drive SEO campaigns, paid media (Google, LinkedIn), ABM, CRO & content for AI B2B industry. Hands-on with GA4, HubSpot, Webflow, LookerStudio, Ads. Boost traffic, DR, ROAS & CVR. Jaipur-based; immediate joiners only.

Roles and Responsibilities Media Planning & Strategy (Full Funnel / Organic & Paid) Understand client goals, market, competitors to strategically plan and create media plans to achieve defined goals. Assessing the impact of strategies implemented in the curated plan and recommend edits to achieve set goals. Amalgamation of Real-time Strategies/ Changes in the ongoing media plan as per clients immediate needs. Lead strategic initiatives for the clients and derive key insights as per actions overtaken periodically (Weekly, Monthly, Quarterly) Media Innovation & Team Growth Be the centre point of innovation and adapt new marketing technologies & media channels within the company. Understand and stay current on industry trends, competitive landscape, and internal product development efforts. Explore and implement new channels to our media mix. Demonstrate results basis the innovation, driven within the company. While leading the innovation within the organization, facilitate / conduct periodic trainings to help upskill respective teams. Client Retention/ Strategic Relations: While driving results via planning & innovation, ensure the clients are satisfied & continue to collaborate with us efficiently as they scale. Periodically set up strategic meetings with clients to drive better engagement & long term retention. Team Collaboration & CXO Engagement Closely engage with CXOs to drive long term organization vision & goals. Collaborate with cross functional team to drive results throughout the client funnel. Lead innovative projects within the ecosystem to improve overall delivery & results across the organization. What we need Graduate/ Postgraduate in any Specialization 4+ years of experience in the media planning and strategy. Ability to drive strategic discussion with clients. Proven experience of managing a large team and fast growing business. Professional Attributes Hands-on, action-oriented approach to problem solving A team player with strong leadership and project management capabilities Strong verbal and written communication Strong analytical and problem-solving skills Personal Attributes Persistent with a high sense of ownership Strong interpersonal and influencing skills, with a closure mindset Demonstrate ability to work in a fast paced, hyper-normal growth environment Join us and write the future of Digital Marketing.

Merkle Science is looking for Senior Manager - Paid Media to join our dynamic team and embark on a rewarding career journey. Analysis for the current business practice. Find out the different operational strategies. Work on developing the current operational strategy applied to the company with the most recent technology. Coordinate with the operations manager to take the required steps after brainstorming and research. Optimize the operations in the company. Put the suitable operational strategy to fit with the companys culture. Implement the operational strategy in the different departments of the company. Supervise the strategy, and make sure that all the employees respect this strategy. Work regularly in improving the companys operations performance. Also, the deputy operations manager works in certain cases in touch with the clients to make sure that they receive the required service with the highest quality. In Customer service company, the deputy operations manager works with his team to make the clients satisfied by offering to his team the required training and courses to be able to communicate correctly with the customers. Follow up with the running project daily in order to make sure that they follow the right operation process. Check the logistics operations. Monitor t Show to the employees the company strategies and regulations in order to maintain the operation process. Solve all the different problems that could face the operations, to ensure the operational strategy. Issue a weekly, and monthly report for the operations manager to see all the updates realized on

Role Description: This is a full-time on-site role for a Media Buyer for Search Arb Activity (FB, Native). The Media Buyer will be responsible for managing programmatic media buying, organizing quality affiliates, and increasing user base exponentially to bring the required ROI. Qualifications: 4+ years of Experience in media buying Experience in Search arbitrage Knowledge of search arbitrage activity on platforms like Facebook and Native Strong analytical skills for optimizing campaigns Ability to work in a fast-paced environment and meet deadlines Excellent communication and negotiation skills Experience in performance marketing or affiliate marketing is a plus Bachelor's degree in Marketing, Business, or related field

Hiring a skilled Google Ads expert to manage and optimize PPC campaigns, drive traffic, boost ROI, and improve ad performance. Must have experience with keyword research, A/B testing, bid strategies, and performance tracking across multiple platforms

Hiring For Google Ads Profile- Google Ads Qualification- Graduation Required Skills required- Google Ads, PPC, Youtube Ads, Google Adswords, Facebook Ads, Pay Per Click, Paid Media, Paid marketing, Instagram Ads. Package upto 6.5 LPA Location- Hyderabad Notice Period- Immediate to 30 days For more Information Contact priyanka 9362502648 Mail id- priyanka@manningconsulting.in

Role Overview: We are seeking a dynamic Performance Marketing Manager to drive our paid media strategy across website and app platforms. The ideal candidate will manage end-to-end paid marketing campaigns, generate high-quality leads, and ensure achievement of revenue and sales targets. You will work closely with various teams to optimize campaigns and set up conversion events that deliver maximum ROI. Key Responsibilities: - Paid Media Management: Oversee all paid media channels (Google, Facebook, etc.) for the website and app to drive lead generation and meet sales targets. - Marketing Strategy Development: Design and execute performance marketing strategies tailored to business objectives and customer needs. - Conversion Optimization: Ensure proper conversion event setups, optimize landing pages, and increase conversion rates across campaigns. - Campaign Optimization: Continuously monitor and improve campaign performance to maximize ROI and lower cost per acquisition (CPA). - Collaboration: Work closely with category managers, analytics, and product teams to align marketing strategies with business goals. - Reporting & Analysis: Develop daily, weekly, and monthly performance reports. Analyze trends, identify gaps, and implement data-driven improvements. - Stakeholder Management: Collaborate with internal stakeholders to understand objectives, challenges, and business strategies. - Market Research: Stay up-to-date with digital marketing trends, emerging platforms, and competitor activity to refine marketing approaches. - Lead Generation: Drive leads and conversions across multiple performance marketing channels, focusing on achieving revenue and sales goals. Qualifications: - Experience: 3+ years of experience managing Google and Facebook Ads(Monthly budget handled atleast 0.80-1 CR). Experience in education, e-learning, or D2C app campaigns is a plus. - Technical Skills: Proficiency with marketing tools like Google Analytics, Facebook Ads Manager, App Analytics platforms (Appsflyer, Firebase), and data visualization tools (Powerbi, Tableau). - Analytical Mindset: Strong data analysis skills with the ability to optimize campaigns and make data-driven decisions. - Communication Skills: Excellent verbal and written communication to articulate marketing strategies and recommendations clearly. - Adaptability: Thrive in a fast-paced, dynamic environment, adapting quickly to changing market trends. - Team Player: Work effectively across teams and support collaborative efforts for overall campaign success.

Job Summary: GTF Technologies is seeking a dedicated and dynamic Account Manager/Executive to join our team. The ideal candidate will act as the bridge between our clients and the agency, ensuring smooth communication, project execution, and overall client satisfaction. This role requires a proactive individual who is adept at managing multiple clients and campaigns in the fast-paced digital marketing environment. Key Technical Skills:- Google Ads, Meta Ads, Google Analytics, Google Tag Manager, A/B Testing Key Responsibilities: Client Relationship & Strategic Leadership: Act as the senior point of contact for key clients, building trusted partnerships while deeply understanding their business goals to craft high-impact, tailored digital marketing strategies. Expert Campaign Management & Optimization: Lead end-to-end paid media campaigns across Google Ads, Meta Ads, and other performance channelsoverseeing planning, execution, and real-time optimization using advanced technical insights and data-driven strategies. Team Leadership & Cross-Functional Collaboration: Manage and mentor a team of campaign specialists while coordinating with internal departments (creative, analytics, social, marketing) to ensure the seamless execution of integrated campaigns. Technical Performance Analysis & Reporting: Own all technical client communications, translating complex performance metrics (CTR, CPC, CVR, ROI) into clear, strategic recommendations. Drive discussions that support high-level, data-informed decision-making. Issue Resolution & Innovation: Quickly address client concerns and campaign-related technical issues, leveraging leading industry tools and analytical approaches to deliver strong solutions and continuous performance improvements. Advanced Paid Media Expertise: Demonstrate deep technical knowledge of paid media ecosystems, campaign setup, audience segmentation, bidding strategies, conversion tracking, and attribution models. Strategic Vision with Technical Acumen: Strong technical understanding of campaign platforms and performance metrics is essential, along with proven experience in managing teams and leading strategy for high-value clients. Qualifications: Bachelors degree in Marketing, Business Administration, or related field. Proven experience in client servicing, account management, or similar roles. Strong understanding of digital marketing channels and strategies. Excellent communication and interpersonal skills. Ability to manage multiple clients and projects simultaneously. Proficiency in MS Office and familiarity with CRM tools. Problem-solving mindset with attention to detail. What We Offer: Competitive salary and benefits package. Employee recognition programs. Access to the latest digital marketing tools and resources Collaborative and innovative work environment. Career growth and development opportunities.

We are seeking a data-driven and strategic Marketing Manager Demand Generation to lead pipeline growth, lead generation, and ABM initiatives for our B2B IT services. This role will focus on developing, executing, and optimizing multi-channel campaigns to drive high-quality leads and revenue for our sales teams. Key Responsibilities Demand Generation Strategy: Develop and execute demand generation programs, including ABM, paid media, email marketing, SEO, content marketing, and webinars to generate MQLs and SQLs. Campaign Execution & Optimization: Create and manage integrated multi-touch campaigns targeting key industries and personas, optimizing for conversion and engagement. Lead Nurturing: Design and implement lead nurturing programs using marketing automation tools (e.g., Marketo, HubSpot, Pardot) to accelerate the buyers journey. Sales Alignment: Collaborate closely with sales, SDR teams, and account managers to ensure marketing efforts drive sales pipeline and revenue growth. Performance Tracking & Reporting: Use analytics and marketing dashboards to track KPIs, measure ROI, and optimize campaign performance. Content & Messaging: Work with content, SMEs, and service line teams to develop compelling thought leadership, case studies, landing pages, and email sequences that resonate with IT decision-makers. Event & Webinar Marketing: Plan and promote virtual and in-person events to engage prospects and customers. Partnership & Vendor Management: Manage relationships with agencies, media partners, and technology vendors to enhance campaign performance. Qualifications & Experience 7+ years of experience in B2B demand generation, digital marketing, or growth marketing in the IT services, SaaS, or technology space. Proven track record in ABM, paid media (LinkedIn, Google Ads), and marketing automation tools (HubSpot). Strong understanding of buyer journeys, intent-based marketing, and conversion rate optimization (CRO). Experience working closely with sales teams to drive pipeline and revenue impact. Data-driven mindset with expertise in Google Analytics, CRM (Salesforce), and performance marketing metrics. Excellent communication and project management skills (Used Asana or Jira) Why Join Jade Global? Fast-growing IT services company with a dynamic and collaborative culture. Opportunity to work on cutting-edge cloud, digital, and AI-driven initiatives. Competitive compensation, benefits, and career growth opportunities.

Roles and Responsibilities Manage and optimize pay-per-click (PPC) campaigns across various platforms such as Google Ads, Facebook Ads, LinkedIn Ads, Instagram Ads, and Amazon Ads. Develop and implement effective advertising strategies to achieve desired ROI targets. Conduct keyword research and analyze campaign performance using tools like Google Analytics to identify areas for improvement. Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives. Desired Candidate Profile 2-5 years of experience in managing PPC campaigns or related field. Bachelor's degree in Any Specialization (BCA or B.Tech/B.E.). Proficiency in Google Ads, Facebook Ads Manager, LinkedIn Ads, Instagram Marketing, Bing Ads, and Amazon Ads.

The ideal candidate will: Demonstrate an ability and willingness to learn new skills independently Possess the ability to communicate directly with clients, both verbally and in writing Have a strong analytical background Be detail oriented, highly organized, with a keen eye for consistency Be able to work effectively in a collaborative team environment, and independently as required Have a strong desire to learn and add value to the team Be solutions oriented Have worked within platforms including Google Ads, Google Analytics(GA4), Google Tag Manager, Bing Ads, Facebook Business Manager, Instagram Ads, LinkedIn Ads, Twitter Ads Responsibilities: Develop and execute strategic marketing campaigns for clients across multiple media paid search, display, video, and social platforms Manage all aspects of campaign configuration, launch, and ongoing optimization including strategy, ad copywriting, data-based optimization, budget/billing management, and ad trafficking Troubleshoot, problem-solve, and find creative solutions to client-specific needs Assist creative team with ad creation through copywriting and strategic direction Identify optimization opportunities, including continuous testing of ad copy and landing pages, including A/B testing Ensure campaigns are meeting clearly defined conversion objectives Create and deliver meaningful analytics and reporting to monitor and show progress Maintain knowledge of industry best practices and new technologies Maintaining the team strength at all times Requirements: 6+ years of experience in Paid Media. Proficiency in English both written and spoken. Result oriented performance. Excellent Communication & Analytical Skills. Should have a minimum of 4 years of agency experience.

Job Overview: - We are seeking a Paid Media Manager to oversee and optimize our paid media campaigns across various digital channels. - The Paid Media Manager will be responsible for developing, executing, and analyzing paid advertising strategies to drive traffic, increase conversions, and meet business objectives. - The ideal candidate will have expertise in paid media platforms (Google Ads, Facebook, LinkedIn, etc.), a strong analytical mindset, and the ability to optimize campaigns for maximum performance. Key Responsibilities: Paid Media Strategy Development: - Develop and execute paid media strategies across platforms (Google Ads, Facebook, Instagram, LinkedIn, Twitter, YouTube, etc. - Create comprehensive media plans and budget allocations based on business goals, target audience, and campaign objectives. - Ensure alignment of paid media campaigns with overall marketing and brand strategies. Campaign Management & Optimization: - Set up, manage, and optimize campaigns across paid media channels to maximize ROI and meet KPIs (Cost per Click, Cost per Acquisition, Conversion Rate, etc. - Conduct keyword research, develop ad copy, and create targeted audiences to ensure effective campaign performance. - Continuously monitor campaign performance and implement optimizations to imve efficiency and results. - A/B test ad creatives, landing pages, and targeting strategies to refine paid media efforts. Budget Management & Forecasting: - Manage paid media budgets across various channels, ensuring optimal allocation for maximum impact and performance. - Monitor and report on budget spend and adjust campaigns to meet performance goals. - vide recommendations on campaign adjustments based on budget forecasts and available spend. Analytics & Reporting: - Use analytics tools (Google Analytics, Facebook Ads Manager, etc) to track campaign performance and generate detailed reports. - Analyze paid media data to vide on campaign effectiveness, trends, and areas for imvement. - Regularly communicate campaign results and performance metrics to senior management and stakeholders. - Conduct in-depth post-campaign analysis to assess performance and identify actionable for future campaigns. Collaboration with Cross-functional Teams: - Collaborate with content, design, and social media teams to develop compelling ad creatives and messaging for paid media campaigns. - Work with the SEO team to ensure paid media campaigns are aligned with organic strategies and landing page optimization. - Coordinate with duct and sales teams to ensure campaigns align with duct launches, motions, and sales objectives. Audience Targeting & Segmentation: - Define and segment target audiences based on demographics, behaviors, interests, and psychographics to optimize ad targeting. - Implement retargeting and remarketing strategies to nurture leads and drive conversions. - Leverage audience to refine and enhance campaign targeting strategies across platform.

We came across your profile while looking for talented professionals in PPC and digital marketing , and we believe your experience aligns well with our current requirements. Please find the company profile and job description below. If youre interested, wed love to receive your updated resume along with your availability for a quick call . About Matrix Comsec Matrix Comsec (www.matrixcomsec.com), established in 1991, is a leading provider of cutting-edge Security and Telecom solutions for modern businesses. Our portfolio includes: Video Surveillance Systems (VMS, NVR, IP Cameras) Access Control and Time-Attendance Systems Telecom Products (Unified Communications, IP-PBX, VoIP & GSM Gateways) With a global footprint across Asia, Europe, North America, South America, and Africa , and a strong network of 2,500+ channel partners, Matrix serves clients worldwide with indigenous R&D and in-house manufacturing . Role: PPC Expert – Digital Marketing Location: Vadodara Experience: 2–3 years Employment Type: Full-time Industry: Telecom / Security Solutions Department: Digital Marketing Key Responsibilities Plan, execute, and manage PPC campaigns across Google, Bing, LinkedIn, Facebook, and Twitter Monitor campaign performance and optimize to improve ROI Collaborate with content and design teams to build high-performing landing pages and creatives Conduct A/B testing to improve ad performance and user engagement Prepare performance reports with actionable insights Stay updated on industry trends and digital marketing best practices Support SEO and content strategies with a holistic digital approach Key Skills & Tools Google Ads, Bing Ads, Facebook Ads Manager, LinkedIn Ads, Twitter Ads Google Analytics, Google Search Console, Google Keyword Planner SEO tools like Moz, SEMrush (preferred) Strong understanding of digital advertising metrics and algorithms Excellent analytical, problem-solving, and communication skills Detail-oriented with the ability to manage multiple campaigns simultaneously What We’re Looking For 2–3 years of hands-on experience in PPC and SEM Proven track record in digital campaign execution and performance optimization Enthusiastic and collaborative mindset with a keen eye for data and detail Ready to Join Us? Send your updated CV and your availability for a call to explore the opportunity further. We look forward to connecting with you!

Develop and implement online growth strategies. Manage SEO, social media, paid ads, and content marketing. Drive brand awareness and lead generation. Ideal for: Digital marketers passionate about finance and fintech.

Key Responsibilities: Campaign Strategy & Management: -Develop and execute effective PPC strategies to meet the companys marketing goals. -Manage and optimize campaigns across various platforms including Google Ads, Bing Ads, Facebook Ads, and other relevant channels. -Conduct keyword research, ad copy creation, and landing page optimization to improve campaign performance. Performance Analysis & Reporting: -Monitor and analyze campaign performance metrics using tools like Google Analytics and other reporting platforms. -Generate detailed reports on campaign performance, including impressions, clicks, conversions, and ROI. -Provide actionable insights and recommendations to improve campaign effectiveness. Budget Management: -Manage PPC budgets and ensure efficient allocation of resources to maximize ROI. -Monitor spending to ensure campaigns stay within budget and adjust bids as necessary to improve performance. A/B Testing & Optimization: -Conduct A/B testing on ad creatives, landing pages, and targeting strategies to identify the most effective tactics. -Continuously optimize campaigns based on test results and performance data. Collaboration & Communication: -Work closely with the marketing team to align PPC strategies with overall marketing goals. -Collaborate with the sales team to ensure PPC leads are being effectively nurtured and converted. -Communicate campaign performance and strategies to stakeholders, including management and clients. Stay Current with Industry Trends: -Keep up-to-date with the latest trends and best practices in PPC and digital marketing. -Implement new techniques and tools to improve campaign performance and stay ahead of competitors.

Urgently required Digital Head for Abybaby Events Private Limited Location: South Kolkata Qualifications and Experience should be from the same field with atleast 7 years of experience. Salary: Negotiable

Key Responsibilities: Manage and optimize campaigns across Google (Search), Google shopping, Meta ads, LinkedIn, and Programmatic platforms (DV360). Conduct thorough keyword and competitive research to inform campaign strategies. Set up and manage campaigns, ad groups, ads, and keywords. Perform day-to-day monitoring and optimization to ensure campaign effectiveness. Generate detailed reports on performance, insights, and key takeaways to inform future strategies. Qualifications: 3 to 5 years of experience in digital marketing, with a strong focus on search and social media campaigns. Proven experience managing campaigns on Google (Search), Meta, LinkedIn, and Programmatic platforms (DV360). Strong analytical skills and experience with keyword and competitive research. Proficiency in setting up and optimizing campaigns, ad groups, ads, and keywords. Excellent reporting skills, with the ability to provide actionable insights and key takeaways. Benefits: Competitive salary and benefits package. Opportunity to work with a talented and passionate team. Professional development and growth opportunities

4+ years of hands-on PPC experience in an agency or in-house performance marketing team. Expertise in Google Ads (Search, Display, Shopping, PMax) and Meta Ads. Strong knowledge of GA4, Google Tag Manager, and conversion tracking set-up. Experience with remarketing, audience segmentation, and funnel strategies. Proven success in managing large budgets and delivering high ROAS. Strong analytical, problem-solving, and communication skills. Google Ads and Meta Blueprint certifications (preferred).

We are Hiring Digital Mqarketing Executive Job Title: - Digital Marketing (Google Ads specialist / SEM Specialist) Job Brief:- We are looking for Paid Marketing Specialist with proven experience & success in lead generation using Google Ads, Social and native ad platforms. Specifically, end-to-end experience of creation & optimizing search, image & video campaigns, native ads from keyword research to design of landing page. The role requires design of campaigns including text of the ads, landing pages and analysis based on the real-time performance and optimization. Responsibilities:- Devise, execute SEM campaigns, Native campaigns with A/B and multivariate test. Track the campaign performance on-going basis & optimize ad copy, keywords and landing pages to maximise lead generation. Collect and analyse data, identify trends and insights to achieve maximum ROI. Competitor Analysis Perform keyword research and optimization. Requirements:- Sound understanding & experience of paid marketing platforms & SEM process Hands-on with Google Ads, Facebook or/& native ad platforms Experience with tools such as Google Ads, Analytics, Search Console, Data Studio & native ad platforms. Up-to-date with the latest trends and best practices in SEM/ paid marketing platforms. Strong analytical skills Familiarity with A/B and multivariate test Experience in real estate domain &/or an agency &/or experience in content writing will be preferred. At least 3-5 years of work experience Google Ads & Google Analytics certified. If interested, kindly reply with updated cv

Role & responsibilities Create Website Create, promotional material and manage content for website, Facebook and Instagram Manage the digital asset library for the Company Execution of corporate-led external and internal communications, including campaigns and initiatives Experienced in basic graphic designing. Preferred candidate profile Any Graduate 3+ years experience in Digital marketing, SEO, SMM & SMO. Good experience in Google AdWords Experience creating marketing/communication campaigns Meet deadlines, establish clear priorities quickly and bring projects to completion on time Excellent communication skills both written and spoken Excellent interpersonal skills Perks and benefits Accidental Insurance Cover Interested candidate can share their resume on 8600156290 Contact Person :- Priyanka Raghuwanshi

We Have An Urgent Hiring An PPC Specialist/Performance Marketing Role & Responsibilities Plan, create, and manage PPC campaigns across Google Ads, Bing, Facebook, LinkedIn, and other platforms. Conduct keyword research and selection for pay-per-click campaigns. Analyze campaign performance and provide actionable insights and recommendations. Manage budgets effectively to maximize ROI. Optimize landing pages for conversion rate improvement. Create compelling ad copy and conduct A/B testing to refine messaging. Monitor competitors paid media strategies. Generate weekly and monthly performance reports for key stakeholders. Stay updated with industry trends, tools, and best practices in paid media. Requirement 4+ years of experience in managing PPC campaigns. Strong understanding of Google Ads, Microsoft Advertising, and social media ad platforms. Experience with Google Analytics and conversion tracking. Proficiency with PPC tools like SEMrush, SpyFu, Google Keyword Planner, etc. Excellent analytical and problem-solving skills. Strong attention to detail and ability to manage multiple campaigns. Interested Candidates Share your updated resume on this mail id nisha@allianceinternational.co.in Contact Number- 9099408000

Job Title : Senior PPC Executive Job Location : Gurgaon, Sector - 43 Working Days : 6 Days Company Industry : Real Estate Interested Candidates Can Drop their CVs at 9667939981 Key Responsibilities: Campaign Strategy & Management: -Develop and execute effective PPC strategies to meet the companys marketing goals. -Manage and optimize campaigns across various platforms including Google Ads, Bing Ads, Facebook Ads, and other relevant channels. -Conduct keyword research, ad copy creation, and landing page optimization to improve campaign performance. Performance Analysis & Reporting: -Monitor and analyze campaign performance metrics using tools like Google Analytics and other reporting platforms. -Generate detailed reports on campaign performance, including impressions, clicks, conversions, and ROI. -Provide actionable insights and recommendations to improve campaign effectiveness. Budget Management: -Manage PPC budgets and ensure efficient allocation of resources to maximize ROI. -Monitor spending to ensure campaigns stay within budget and adjust bids as necessary to improve performance. A/B Testing & Optimization: -Conduct A/B testing on ad creatives, landing pages, and targeting strategies to identify the most effective tactics. -Continuously optimize campaigns based on test results and performance data. Collaboration & Communication: -Work closely with the marketing team to align PPC strategies with overall marketing goals. -Collaborate with the sales team to ensure PPC leads are being effectively nurtured and converted. -Communicate campaign performance and strategies to stakeholders, including management and clients. Stay Current with Industry Trends: -Keep up-to-date with the latest trends and best practices in PPC and digital marketing. -Implement new techniques and tools to improve campaign performance and stay ahead of competitors.

-Expertise in ORM, Video Editing -Expertise in PPC, PPM, Paid Promotions -Must have knowledge in Google AdWords + FB AdWords -Must have strong SEO TECHNICAL knowledge -Value added points for REMARKETING (AdWords + Social media + AM + content Writing)