Paid Ads Specialist-Google & Meta

Job Title

Location:

5:30AM Morning to 2:30PM IST Monday to Friday

Hubstaff Time and attendance software to be installed on Laptop

Experience:

Salary-INR 50,000PM to 70,000PM

Please apply through the google form link (mandatory)

https://forms.gle/P3uTUGmVVr27FpsCA

About Us:

Media Clock, an innovative and rapidly expanding agency headquartered in Australia, specializes in mobile and web development.

Our focus is on driving tangible, high-quality leads and conversions for clients using advanced paid marketing strategies. We are seeking an experienced and highly motivated Paid Marketing Specialist with expertise in Google Ads and Facebook Ads to join our dynamic team. If you possess a proven track record in the realm of Information Technology and are driven to make a significant impact, we invite you to explore this exceptional opportunity.

Key Responsibilities:

• Campaign Management:

• Develop, manage, and optimize Google Ads (Search, Display, Shopping, and YouTube) and Facebook Ads (including Instagram) campaigns to drive results for clients across various industries.

• Client Consultation & Strategy:

• Work closely with clients to understand their business objectives and create tailored PPC strategies to drive customer acquisition and maximize ROI. Provide clients with performance insights and actionable recommendations to enhance campaign success.

• Performance Analysis & Reporting:

• Regularly analyze and optimize campaigns using key performance indicators (KPIs) to ensure optimal results. Provide detailed and clear reporting on campaign performance and ROI.

• Bid Management & Budget Optimization:

• Ensure effective budget management and bidding strategies to maximize the client’s return on investment while keeping costs within targets. Continuously monitor daily/weekly spend and adjust as necessary.

• A/B Testing & Experimentation:

• Plan and execute A/B tests for ads, landing pages, and audiences to improve conversion rates, click-through rates (CTR), and overall performance.

• Ad Copy & Creative Strategy:

Work alongside the creative team to design compelling ad copies and creatives tailored to specific campaign goals. Ensure all ad creatives are aligned with brand guidelines.

Collaboration:

• Collaborate with internal teams (design, analytics, SEO, content) to ensure a cohesive and integrated approach to digital marketing. Help align paid ad strategies with organic marketing efforts for overall campaign success.

Skills & Qualifications:

• Experience:

• Minimum 5 to 10 years of hands-on experience in managing and optimizing Google Ads and Meta Ads campaigns.
• At least 3 years of experience working in a digital marketing agency.
• Previous work experience or a strong understanding of the US/UK /Australian or New Zealand market is highly preferred.

• Technical Skills:

• Proficient in Google Ads (Search, Display, Shopping, Video, and Smart campaigns).
• Advanced knowledge of Facebook Ads Manager, Instagram Ads, and Meta Business Suite.
• Strong understanding of conversion tracking, Google Analytics, Tag Manager, and reporting tools.
• Experience with third-party ad tools like SEMrush, SpyFu, or similar platforms is a plus.

• Communication & Collaboration:

• Excellent communication skills with the ability to interact with clients and internal teams effectively.
• Ability to explain complex concepts in simple terms and present clear, data-driven reports.

Personal Attributes:

• Strong attention to detail and accuracy in campaign execution.
• Creative and proactive mindset to explore new opportunities and strategies.
• Self-starter with the ability to work independently and as part of a team.
• Adaptable and eager to learn about new technologies and marketing trends.

How to Apply:

Please apply through the google form link (mandatory)

https://forms.gle/P3uTUGmVVr27FpsCA