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Aptita
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Offline Media

Offline Media

Aptita

0 years

0 Lacs

Bangalore Urban Karnataka India

Posted:2 months ago| Platform:

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Skills Required

tam planning data software contracts tracking evaluation reporting analysis strategy marketing drive

Work Mode

On-site

Job Type

Full Time

Job Description

Role - Offline Media Exp : 2-5 yrs Shifts: rotational & US (flexible) Work culture: Hybrid Skill Set : TV Activation(BARC),YUMI,MAP,TAM Email to vaishnavi.yelgulwar@aptita.com TV planning - Use secondary data Software (BARC G MAP) to arrive at actionable solution. Media buying - Negotiated advantageous contracts with media vendors, ensuring the most effective use of budget resources. Client solutions - Campaign tracking, evaluation and reporting on ongoing client activities. Presenting the pre G post campaign analysis in TV Planning - Develop G execute the new media Plans strategy By using data sites (BARC G TAM) Digital Planning - Develop, execute G optimize the digital planning by using (Comscore, Google Insider, GWI) G Execute On Meta, Google G Youtube. Biddable & Influencer Marketing - Drive Brand awareness G consideration campaign on YouTube, Meta G other channels. With Paid Online Campaigns and Influencer marketing Campaigns. Show more Show less

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