NHOD-CBG-Engineering & Surety

Job Description

. Market Mapping of the Business Industry Analysis: Conducting comprehensive research to understand the engineering and construction market landscape, including size, growth trends, and key players. Segmentation: Identifying and segmenting the market into distinct sub-sectors (e.g., residential, commercial, infrastructure) to target specific opportunities. Competitor Analysis : Analyzing competitors to understand their strengths, weaknesses, market positioning, and strategies. Use this insight to identify gaps and opportunities. Data Sources: Leveraging industry reports, market research firms, and internal data to inform your mapping process. 2.Mapping of Various Sub-Sectors Stakeholder Engagement : Engaging with stakeholders (clients, contractors, suppliers) to gather insights on their needs, pain points, and preferences in each sub-sector. Surveys and Interviews: Conducting surveys and interviews to collect qualitative and quantitative data about market needs and expectations. T rends Identification: Identifying trends affecting the engineering and construction sector (e.g., sustainability, digital transformation) that may influence client needs. 3.Aligning Products and Offerings with Market Needs Gap Analysis: Comparing existing product offerings with identified market needs to pinpoint gaps. Product Development : Collaborating with R&D and product teams to develop or adapt products that address specific client needs and enhance value. Feedback Loop: Establishing a continuous feedback loop with clients to ensure that products evolve in line with changing needs and preferences. 4.Developing a Business-Enabling Eco-System of Value-Added Services (VAS) Identify VAS Opportunities : Determining value-added services that complement the core offerings (e.g., consulting, training, maintenance). Partnership Development: Building partnerships with other service providers to enhance VAS portfolio and provide comprehensive solutions to clients. Marketing VAS: Developing marketing strategy to promote these services, emphasizing their benefits and integration with the primary offerings. 5. Expand the Surety Principal Market and Maintain First Mover Advantage Market Research : Conducting detailed research to identify potential clients and markets for surety products. Strategic Partnerships: Forming alliances with key stakeholders (banks, insurance companies) to expand your reach and credibility in the surety market. Innovation: Staying ahead of competitors by continuously innovating and enhancing surety offerings, ensuring they meet evolving market demands . 6 . Top-Line and Bottom-Line Responsibility for the 2 LOBs Financial Planning : Developing financial plans and forecasts for each LOB, including revenue targets and cost management strategies. Performance Metrics : Defining key performance indicators (KPIs) for both top-line growth and bottom-line efficiency, and regularly monitor progress. Cross-LOB Synergies : Identifying opportunities for collaboration between LOBs to drive growth and improve operational efficiencies. 7.Account Management of Clients Client Relationship Management : Ensuring Implementation of client relationship management (CRM) system to track interactions, needs, and satisfaction levels. Regular Engagement : Ensuring regular check-ins with clients to discuss their needs, gather feedback, and identify new opportunities. Tailored Solutions : Providing customized solutions based on individual client needs and preferences to enhance satisfaction and loyalty. 8.Market Management and Distribution Channel Strategy: Developing comprehensive distribution strategy that identifies key channels and partners for reaching the target market . Sales Enablement: Equipping the team with the tools and resources needed to effectively engage clients and communicate value propositions. Market Penetration: Implementing targeted marketing campaigns to increase awareness and drive demand for your products across identified sub-sectors. 9.Team Development & Management Team Development: Investing in training and development programs to enhance the skills and capabilities of your team members. Performance Reviews: Establishing regular performance review process to assess individual and team contributions, providing constructive feedback and recognition.