Meta/Facebook Ads Expert

About us

Genix Entertainment is a Jaipur-based digital marketing agency dedicated to helping Indian brands grow through impactful campaigns, engaging content, and smart digital strategies. We partner with clients across entertainment, e-commerce, healthcare, and travel industries to deliver measurable results.

Role Overview

results-driven Meta/Facebook Ads Expert

If you’re passionate about performance marketing, data-driven strategies, and creative experimentation, we’d love to connect!

Key responsibilities

• Plan, manage, and optimize high-performing ad campaigns on

  Meta platforms (Facebook & Instagram)

• Conduct detailed audience and competitor research to enhance targeting and reach
• Execute A/B tests on creatives, copy, and targeting for continuous improvement
• Monitor key metrics —

  ROAS, CTR, CPC, CPA, and conversion rates

  — and optimize accordingly
• Collaborate with creative and content teams to guide ad visuals and messaging
• Analyze campaign data and identify opportunities for scaling and efficiency
• Stay updated on

  Meta Ads policies

  , new features, and industry trends
• Prepare clear, actionable performance reports for internal teams or clients

Requirements

• Proven hands-on experience with

  Meta Ads Manager

• Strong understanding of performance metrics and

  conversion funnels

• Experience managing and scaling campaigns with significant ad spend
• Familiarity with

  Meta Events Manager

  ,

  Pixel

  , and tracking setups
• Analytical mindset and ability to make

  data-driven marketing decisions

• Excellent communication and collaboration skills

What You'll Gain

• Deep experience in

  full-funnel paid media strategy and execution

• Exposure to

  diverse, high-impact campaigns

  across industries
• Hands-on learning in

  budget optimization, creative testing, and scaling

• Opportunity to make measurable contributions to brand growth through performance marketing