Meta & PPC ads manager

Job Description

Job Description: Meta & PPC Ads Manager Company: Play Digital Location: Badhkal Mor, Faridabad Experience: Minimum 2 years Job Description: Play Digital is seeking a results-driven Meta & PPC Ads Manager to join our dynamic digital marketing team in Faridabad. The ideal candidate will be responsible for planning, executing, and optimizing paid advertising campaigns across Meta platforms (Facebook & Instagram) and Google Ads to maximize ROI and client satisfaction. Key Responsibilities: Plan and execute ROI-focused ad campaigns on Meta Ads Manager (Facebook, Instagram) & Google Ads (Search, Display, YouTube). Conduct audience research and competitor analysis to optimize targeting. Create and test compelling ad creatives and copy for performance. Monitor daily performance and implement strategies for bid and budget optimization. Track KPIs, generate weekly/monthly reports, and offer actionable insights. Work closely with the content and design team to align messaging with campaign goals. Stay updated on latest trends, platform policies, and industry best practices. Requirements: Minimum 2 years of experience in Meta Ads & Google Ads (PPC). Strong knowledge of ad metrics, audience targeting, and performance tracking tools. Hands-on experience with A/B testing, retargeting, and conversion optimization. Google Ads and Meta Blueprint certifications (preferred). Proficiency in tools like Google Analytics, Tag Manager, and Excel/Google Sheets. What We Offer: Competitive salary (based on experience) Creative work environment Opportunity to grow with a fast-paced digital agency Exposure to multiple brands and industries How To Apply: Send your resume to : info@playdigital.in Location: Play Digital, Badhkal Mor, Faridabad Show more Show less