Media Buyer - Affiliate Marketing

Profile: Media Buyer

Experience: 2-4 years

Location: Noida, sector 58

Work Mode: On-site

Mobiyo (Relikon Media Pvt Ltd) is seeking a full-time Media Buyer - Google / META / BING who will be responsible for managing, implementing and optimizing our clients' Leadgen (CPL), Pay-Per-Call (PPC) campaigns on Google (MCC) / META / BING (MCC). 

(Note: knowledge of cloaking techniques are mandatory)

Role Description: -

·      Execute media buying across multiple traffic sources to meet CPL and ROI targets.

·      Handle advertiser relationships — both direct clients and agencies

·      Work closely with account managers, and other team members to create and execute campaigns to drive growth, engagement, and conversion.

·      Monitor campaign performance daily; adjust targeting, creatives, and bids to improve results.

·      Manage budgets and pacing across campaigns while achieving KPIs — CPL, CPI, CPA, CPR ROI

·      Build and maintain supply-side partnerships (publishers, networks, etc.).

·      Stay updated on market trends, platform updates, and industry best practices.

·      Experience in planning and execution of Paid Marketing Campaigns in Search, Display and Social Media. E.g., AdWords, Bing PPC campaigns, Display Ads, Re-marketing Ads, Facebook PPC, Twitter ads, LinkedIn Ads, Other Direct Media Buys, Mobile Campaigns.

·      Creating multiple adverts and do split testing of campaigns across multiple advert groups.

Requirements: -

·      At least 2-4 years of experience in Media Buying, affiliate or performance marketing.

·      Proven experience as a Media Buyer or Paid Media Specialist, with direct account ownership on Google Ads, Meta Ads, and Bing Ads.

·      Strong knowledge of PPC strategies, retargeting, audience segmentation, and conversion tracking.

·      Hands-on experience with ad networks, DSPs, affiliate platforms, and tracking tools (e.g., Appsflyer, Adjust, Voluum, Everflow)

·      Excellent communication and time management skills.