Media Account Manager

About the Company:

We are a digital-first marketing agency helping brands grow through intelligent performance media, creative strategy, and data-driven insights. Our clients span industries including eCommerce, real estate, education, BFSI, and D2C.

Role Overview:

Google Ads

Key Responsibilities

• Campaign Strategy & Planning:

• Develop and execute comprehensive digital media strategies across Google (Search, Display, YouTube) and Meta (Facebook/Instagram) channels.

• Client Management:

• Serve as the primary point of contact for clients, building trust, understanding business objectives, and communicating campaign performance clearly and proactively.

• Performance Optimization:

• Monitor campaign results daily; analyze metrics such as CPA, ROAS, CTR, and conversion rates to deliver consistent improvements.

• Cross-functional Collaboration:

• Work closely with creative, analytics, and content teams to align ad messaging with media strategy.

• Reporting & Insights:

• Deliver actionable reports with insights and recommendations; present results to clients and internal stakeholders.

• Client Success & Retention:

• Identify growth opportunities, upsell additional services, and ensure client satisfaction and retention.

• Market & Platform Trends:

• Stay updated with the latest changes in Google and Meta ad ecosystems, beta products, and algorithm updates to keep clients ahead of the curve.

Required Skills & Competencies

• 3–6 years of hands-on experience managing paid campaigns on

  Google Ads (Search, Display, YouTube)

  and

  Meta Ads (Facebook, Instagram)

  .
• Strong understanding of

  digital media planning, performance metrics, and attribution modeling.

• Proficiency with tools like

  Google Analytics, Tag Manager, Data Studio, Meta Business Suite, and Excel/Sheets.

• Strong client-handling, communication, and presentation skills.
• Analytical mindset with the ability to translate data into actionable business insights.
• Experience working in a

  digital agency environment

  (preferred).
• (Bonus) Knowledge of

  LinkedIn Ads, Programmatic Buying, or Marketing Automation

  tools.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• Google Ads and Meta Blueprint certifications are a plus.
• Demonstrated success in meeting ROI or performance targets.