Media Account Manager

6 years

0 Lacs

pune/pimpri-chinchwad area

Posted:1 month ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About the Company:

We are a digital-first marketing agency helping brands grow through intelligent performance media, creative strategy, and data-driven insights. Our clients span industries including eCommerce, real estate, education, BFSI, and D2C.


Role Overview:

Google Ads


Key Responsibilities

  • Campaign Strategy & Planning:

  • Develop and execute comprehensive digital media strategies across Google (Search, Display, YouTube) and Meta (Facebook/Instagram) channels.
  • Client Management:

  • Serve as the primary point of contact for clients, building trust, understanding business objectives, and communicating campaign performance clearly and proactively.
  • Performance Optimization:

  • Monitor campaign results daily; analyze metrics such as CPA, ROAS, CTR, and conversion rates to deliver consistent improvements.
  • Cross-functional Collaboration:

  • Work closely with creative, analytics, and content teams to align ad messaging with media strategy.
  • Reporting & Insights:

  • Deliver actionable reports with insights and recommendations; present results to clients and internal stakeholders.
  • Client Success & Retention:

  • Identify growth opportunities, upsell additional services, and ensure client satisfaction and retention.
  • Market & Platform Trends:

  • Stay updated with the latest changes in Google and Meta ad ecosystems, beta products, and algorithm updates to keep clients ahead of the curve.


Required Skills & Competencies

  • 3–6 years of hands-on experience managing paid campaigns on

    Google Ads (Search, Display, YouTube)

    and

    Meta Ads (Facebook, Instagram)

    .
  • Strong understanding of

    digital media planning, performance metrics, and attribution modeling.

  • Proficiency with tools like

    Google Analytics, Tag Manager, Data Studio, Meta Business Suite, and Excel/Sheets.

  • Strong client-handling, communication, and presentation skills.
  • Analytical mindset with the ability to translate data into actionable business insights.
  • Experience working in a

    digital agency environment

    (preferred).
  • (Bonus) Knowledge of

    LinkedIn Ads, Programmatic Buying, or Marketing Automation

    tools.


Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field.
  • Google Ads and Meta Blueprint certifications are a plus.
  • Demonstrated success in meeting ROI or performance targets.

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