Marketing Team Leader

The role will involve assisting in the development and maintenance of a strong and consistent brand presence through diverse online and offline marketing platforms. You should possess demonstrable marketing experience and be eager to learn and grow. Your responsibilities will include leading the daily operations of the marketing team, ensuring seamless campaign execution in line with business objectives, and fostering team growth. You will be tasked with devising strategies to promote the company and drive targeted traffic to the website. Managing end-to-end marketing campaigns, creating engaging content for the website and blog, and establishing partnerships with exhibitors, agencies, and vendors are crucial aspects of the role. Furthermore, you will oversee the creation and approval of marketing materials across various mediums, analyze campaign performance, and adapt strategies based on consumer behavior insights. Collaboration with external partners and internal teams such as Engineering, Production, HR, and IT to enhance marketing efforts and expand brand presence is essential. In addition, you will work closely with universities to increase brand awareness among student-run teams, collaborate with the content collection team on various initiatives, and lead content creation activities with videographers and photographers. Staying up-to-date with marketing trends and best practices is pivotal to ensuring the success of our marketing endeavors.,