Marketing Specialist

🚀 Hiring: Digital Marketing Specialist

We are looking for a highly creative, analytical, and tech-savvy Digital Marketing Specialist with strong expertise in SEO, social media management, software tools, and market analysis. The ideal candidate should bring innovative ideas, understand trends, and drive strong digital performance across platforms.

Key Responsibilities

• Improve SEO ranking and manage overall website optimization.

• Handle Instagram, YouTube, LinkedIn, and Indian platforms like Atoplay, etc.

• Plan and execute social media campaigns with fresh, creative, and high-performing ideas.

• Drive lead generation through paid ads and performance marketing.

• Create engaging content and analyse overall campaign performance.

• Use digital marketing software/tools effectively for automation, analytics, scheduling, and reporting.

• Conduct market research, competitor analysis, and identify trends to guide marketing strategy.

Requirements

• 2–3 years of digital marketing experience (preferred).

• Strong knowledge of SEO, SMM, Google Analytics, and other marketing tools/software.

• Must be able to generate multiple creative ideas and execute them effectively.

• Experience with Google Ads, Meta Ads, LinkedIn Ads, and lead-generation strategies.

• Must have software knowledge (marketing tools, CRM, automation tools, analytics dashboards).

• Strong ability as a market analyst — understanding audience behaviour, competitors, and trends.