Marketing Ops Manager

Job Description

Job Requirements Job Summary: \uFEFF We are looking for a results-driven Manager of Marketing Operations to lead the strategy, execution, and optimization of our marketing systems and processes. This is a pivotal role responsible for owning the marketing automation platform, designing lead lifecycle stages, streamlining data management, enabling campaign execution, and aligning cross-functionally with demand generation, sales, and business operations. The ideal candidate is a data-savvy marketing leader with a strong technical foundation, hands-on execution skills, and a passion for process excellence. You will play a critical role in accelerating pipeline growth and driving measurable revenue impact. Core Responsibilities Execute and evolve the overall marketing operations strategy in alignment with business goals. Own the implementation and optimization of lifecycle stages, lead status mapping, and workflows\u2014experience with HubSpot preferred. Ensure marketing technology stack is integrated, optimized, and maintained (e.g., HubSpot, ZoomInfo, Qualified, etc.). Build and manage scalable processes for lead capture, scoring, nurturing, routing, and attribution. Collaborate and manage qualified AI SDR component with cross functional teams Oversee data hygiene, enrichment, segmentation, and compliance with global data privacy laws (e.g., GDPR, CCPA). Define and track key marketing KPIs; produce insightful weekly, monthly, and quarterly reports. Partner with Revenue Operations to ensure seamless lead handoff and accurate pipeline and revenue reporting. Align campaign operations with content, product marketing, and digital teams for maximum impact. Work Experience The Ideal Candidate Has\u2026 8+ years of experience in marketing operations, preferably within B2B SaaS or technology environments. Proven leadership experience with a track record of scaling and mentoring high-performing teams. Deep knowledge of marketing automation platforms (HubSpot, Marketo) and CRMs (Salesforce, etc.). Strong project management skills with the ability to drive initiatives in fast-paced, high-growth environments. Expertise in campaign operations, analytics, and reporting (Google Analytics, Looker, Tableau, etc.). Technical proficiency with APIs, integrations, and marketing data ecosystems. Exceptional communication skills and ability to work cross-functionally. A bias for action, curiosity to learn, and a collaborative spirit.