Marketing Manager

3 - 6 years

0 Lacs

Posted:1 day ago| Platform: Foundit logo

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Remote

Job Type

Full Time

Job Description

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What you'll own

You drive day-to-day marketing: growth experiments, content creation, community building, and coordination across product, tech, and marketing.

hands-on execution role

Key Responsibilities

1. Growth Experiments

  • Run fast, measurable experiments across social, SEO, email, paid, and community channels.
  • Test ideas, analyze results, and scale winning experiments.
  • Track conversions, funnel performance, and campaign ROI.

  • 2. Content Creation

    • Write and develop content: blogs, social posts, threads, scripts, landing pages, email campaigns, and case studies.
    • Work with designers/editors for visuals and video assets.
    • Maintain a consistent publishing calendar across platforms.

  • 3. Community Management (Core KPI)

    • Build and grow the company's community (Discord, WhatsApp, LinkedIn Groups, forums).
    • Drive engagement, discussions, events, AMAs, and challenges.
    • Convert community members into loyal users and advocates.
    • Track community growth, activity, retention, and referrals.
    • Turn the community into a feedback loop for product and content.

  • 4. Cross-Team Coordination

    • Work closely with product and tech teams to align messaging with releases.
    • Coordinate updates, content requirements, and go-to-market timelines.
    • Collaborate with designers, video editors, and external partners.

  • 5. Campaign Management

    • Run end-to-end marketing campaigns across channels.
    • Manage marketing automation, email flows, retargeting, and social posting.
    • Ensure campaigns are executed cleanly and on time.

  • 6. Reporting & Analytics

    • Track weekly performance for growth, content, and community.
    • Present insights and suggest next steps.
    • Understand what drives engagement, leads, and conversions.

  • Must-Have Skills

    • 36 years in marketing, growth, or content roles.
    • Strong writing skills fast, clear, engaging.
    • Hands-on campaign execution experience.
    • Experience managing online communities (Discord/WhatsApp/LinkedIn).
    • Proficiency with marketing tools, CRMs, analytics, and AI tools.
    • Ability to coordinate across tech, product, and design teams.

  • Nice-to-Haves

    • Startup or SaaS experience.
    • Basic video editing or strong creative direction.
    • Understanding of SEO and community-led growth frameworks.
    • Experience hosting webinars, events, or AMAs.

  • Who Thrives Here

    • Someone who loves experimenting and moving fast.
    • Someone who enjoys creating content daily.
    • Someone who can energize and grow a community.
    • Someone who works well with product + tech + design.
    • Someone who cares about real numbers, not vanity metrics.

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