Marketing Lead

Job Description

This isn t a typical marketing role. we're looking for a creative leader who thinks in memes and reels but dreams in brand strategy. Someone who can spot a trend before it trends, turn insights into ideas, and rally a crew of writers, designers, and creators to make magic happen. you'll be the north star for our brand voice, the architect behind our content IPs, and the creator for campaigns that drive both eyeballs and impact. If you've ever wanted to run your own mini media house inside a rocketship startup this is your shot. On the Job Lead Fam s content and marketing team to create highly engaging content End to end ownership for all our social media channels - Instagram, Youtube, etc Be the creative head for all our regular content IPs and advertisements Helping in building a team - Hiring, managing work and growth of marketing team Planning roadmaps for marketing and own the delivery timelines Give regular feedback on ideas, content, design to the team Collaborate with the product and design teams for GTMs, product related content Must-haves (Min. qualifications) 7+ years of overall relevant experience Atleast 2 years experience doing all things social media and content Experience of working with a team of copy writers, designers, video editors and analysts. It s a must have that you have worked directly with a creative/ marketing team Experience working with a tech consumer brand (Even as the creative agency person) Hands on experience in building and scaling a brand story in India Directly collaborated with creators and influencers to create content for social media Good to have Experience with running performance marketing, SEO or ads Experience with offline marketing - ATL BTL activities Worked directly to produce advertisements Any experience with managing PR and media relations Why join us We are India s most engaging Instagram brand with 1M+ followers We believe in content and invest in creating engaging content Collaborate with an amazing team of engineers, product, and designers Opportunity to lead and grow in a high-impact leadership role If you want to work in a high impact and high ownership role in a tech startup Collaborating directly with Sambhav (Co-founder) and Anchit (Founding Team - Head, Product and Design) to shape Fams product strategy and design direction Perks That Go Beyond the Paycheck Relocation assistance to make your move seamless. Free office meals (lunch dinner). Generous leave policy, including birthday leave, period leave, paternity and maternity support, and more. Salary advance and loan policies for any financial help. Quarterly rewards and recognition programs, and a referral program with great incentives. Access the latest gadgets and tools. Comprehensive health insurance for you and your family, mental health support. Tax benefits with options like food coupons, phone allowances, car/device leasing. Retirement perks like PF contribution, leave encashment and gratuity