Marketing Executive

Job Title: Marketing Executive – Dental Clinic (Camp Coordination)

Location: YASH DENTAL Adyar
Department: Marketing
Employment Type: Full-time

Job Summary

The Marketing Executive will focus on planning, organizing, and executing dental awareness camps, corporate outreach programs, and community engagement activities to increase patient footfall and brand visibility. This role requires strong coordination, communication, and relationship-building skills.

Key Responsibilities1. Dental Camp Planning & Execution

• Identify and coordinate with schools, colleges, corporate offices, residential societies, NGOs, and community groups for organizing dental check-up camps.
• Prepare camp proposals, schedules, and logistics plans.
• Ensure proper setup of camp materials (banners, forms, dental instruments, giveaways, etc.).
• Work closely with dentists and clinic staff to ensure smooth camp operations.

2. Lead Generation & Follow-up

• Collect and manage leads generated through camps and convert them into clinic visits.
• Follow up via calls/SMS/WhatsApp to book appointments and promote clinic services.
• Track conversion ratios and maintain camp performance reports.

3. Marketing & Promotion

• Assist in executing local marketing activities such as flyers, standees, and clinic branding.
• Support digital marketing team with content, event photos, and activity updates.
• Promote clinic offers, membership plans, and dental treatments during camps and community visits.

4. Relationship Management

• Build long-term relationships with camp partners (schools, corporates, residential communities).
• Represent the clinic professionally at all meetings and events.
• Maintain a database of camp partners and regularly engage them for repeat activities.

5. Administrative & Reporting

• Prepare daily/weekly/monthly reports on camps conducted, leads generated, and conversions achieved.
• Ensure all documentation and consent forms are correctly collected and submitted.
• Manage camp expenses within the assigned budget.

Required Qualifications

• Bachelor’s degree in Marketing, Business Administration, Healthcare Management, or related field.

Experience

• 1–3 years of experience in field marketing, healthcare marketing, or event coordination.
• Experience in dental/healthcare sector is an advantage.

Skills

• Excellent communication and interpersonal abilities.
• Strong organizational and coordination skills.
• Comfortable with fieldwork and traveling for camp activities.
• Ability to build partnerships and negotiate with institutions.
• Basic computer skills (MS Office, CRM tools).
• Ability to work independently and meet targets.

Key Competencies

• Customer-service orientation
• Team collaboration
• Result-driven mindset
• Problem-solving
• Professional appearance and conduct

contact details

M- 7092577000

hr@yashdental.com

Job Type: Full-time

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person