Marketing Asst Manager / Manager

As an Offline Marketing Executive at our company, you will play a crucial role in leading and executing ground-level branding and lead generation initiatives. Your hands-on experience in BTL marketing and vendor coordination, preferably within the real estate sector, will be key to success in this role. Key Responsibilities: - Identify strategic locations for hoardings, bus shelters, pole kiosks, and other outdoor advertising mediums. - Plan and execute BTL marketing campaigns across residential complexes and corporate hubs. - Obtain necessary permissions and coordinate with external agencies for campaign execution. - Monitor on-ground marketing activities and ensure high visibility for ongoing real estate projects. - Generate quality leads through effective offline campaigns and branding efforts. - Explore innovative offline marketing ideas with agencies and drive execution. - Manage vendors and ensure timely, cost-effective, and quality campaign delivery. - Track marketing materials/stocks at sites and coordinate with the sales team for timely distribution. - Maintain detailed records of all marketing activitieslocations, budgets, vendors, and outcomes. - Provide reports and insights to senior management on campaign performance and effectiveness. - Prepare and maintain professional presentations, reports, and proposals. Required Skills & Qualifications: - Proven experience in offline/BTL marketing, preferably in the real estate industry. - Strong skills in vendor management, negotiation, and on-ground execution. - Excellent communication and interpersonal skills. - Ability to multitask and handle field-level operations independently. - Organized and detail-oriented with strong reporting/documentation skills. - Willingness to travel frequently within the local market. If you are self-driven, proactive, and eager to contribute to team goals and business growth, we encourage you to share your resume with us at hr@anchorpointdevelopers.com. This is a full-time position that requires in-person work.,