Develop and maintain Power BI dashboards to track key marketing metrics, campaign performance, pipeline performance, and customer insights.
Extract and transform data from various sources to deliver actionable insights and recommendations
Collaborate with multi-functional teams to understand business requirements and translate them into meaningful data visualizations and analyses.
Conduct ad-hoc analyses to answer specific business questions, identify trends, and uncover opportunities for optimization.
Monitor and evaluate marketing campaign performance, conducting return on investment analysis and attribution modeling to measure efficiency and drive continuous improvement.
Analyze sales pipeline data to track business metrics, Key Performance Indicators, and trends to provide actionable insights that drive sales operation efficiency and pipeline growth.

How you get here

Bachelors degree in Statistics, Mathematics, Computer Science, Business, or a related subject area.
5 years of experience in data analysis, business intelligence, or a similar field, particularly in marketing and sales data analytics.

Preferred Qualifications:

Proficient in Power BI or similar data visualization tools, capable of developing insightful and interactive dashboards.
Proficient in programming languages like SQL, DAX, Power Query M, Python, Pyspark, or R, and skilled in data querying, manipulation, and analysis.
Experience working with databases like SQL Server, Oracle, Redshift, or Databricks, and extracting data from different sources such as Google Ads or Adobe Analytics.

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