Marketing AM/Manager

5 - 7 years

6 - 10 Lacs

Posted:6 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job
Description



  • Develop and implement comprehensive marketing strategies for various real estate projects, including residential, commercial, and mixed-use properties.

  • Conduct market research and competitor analysis to identify target audiences and market trends.

  • Create and manage marketing budgets for each project, ensuring efficient allocation of resources.

  • Collaborate with creative teams, including graphic designers, copywriters, and photographers, to develop compelling marketing materials and campaigns.

  • Oversee the creation of digital and print marketing collateral, such as brochures, websites, social media content, and advertisements.

  • Manage online and offline advertising campaigns to maximize exposure and lead generation.

  • Develop and maintain relationships with media partners, influencers, and industry stakeholders to enhance brand visibility.

  • Coordinate events and promotions to showcase properties and engage with potential buyers and tenants.

  • Monitor and analyze the performance of marketing campaigns using analytics tools and adjust strategies as needed to optimize results.

  • Maintain a strong online presence for the company through social media platforms, blogs, and email marketing.

  • Ensure compliance with all relevant laws and regulations related to real estate marketing.




Job Type:

Full Time


Location:

Pune




Job Details

A Marketing Manager in the real estate industry plays a crucial role in promoting properties, ensuring that they reach the right audience, and effectively branding and positioning the real estate agency or property developer.

Preferred candidate profile/


  • Bachelor s degree in marketing, business, or a related field. Master s degree or real estate certification is a plus.

  • Proven experience in real estate marketing, with at least 5-7 years of experience in a similar role.

  • Strong understanding of the real estate industry, market trends, and customer behavior.

  • Proficiency in digital marketing, SEO, SEM, and social media advertising.

  • Excellent project management and organizational skills.

  • Creative thinking and the ability to develop innovative marketing strategies.

  • Strong written and verbal communication skills.

  • Proficiency in marketing software and analytics tools.

  • Ability to work independently and as part of a team.

  • Strong interpersonal and relationship-building skills.

  • Attention to detail and a commitment to delivering high-quality work.




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