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Y equipment Services
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Marketing Manager

Marketing Manager

Y equipment Services

4 - 8 years

|

3 - 8 Lacs

noida greater noida

Posted:-1 days ago| Platform:

Apply

Skills Required

b2b marketing performance marketing lead generation growth marketing product marketing btl marketing digital marketing atl btl

Work Mode

Work from Office

Job Type

Full Time

Job Description

Key Responsibilities

Marketing Strategy & Lead Generation

Develop and execute integrated marketing strategies to generate high-quality B2B leads.
Drive
growth marketing
initiatives, using data-driven approaches to optimize campaigns.
Implement and scale
Account-Based Marketing (ABM)
strategies to engage high-value accounts.

Sales Funnel Alignment & Enablement

Partner with the sales team to align marketing activities with revenue goals.
Create and implement
sales enablement tools, content, and training
to boost sales performance.

Campaign & Media Management

Oversee multi-channel marketing campaigns (digital, traditional media, events, and social media).
Monitor, measure, and optimize campaign performance for maximum ROI.

Team Leadership

Lead and mentor a cross-functional marketing team, including growth marketers, ABM specialists, social media managers, designers, and ad account managers.
Manage relationships with external agencies and vendors.

Social Media & Brand Presence

Develop tailored social media strategies for different business units.
Stay ahead of industry trends to enhance brand engagement and visibility.

Budget & Resource Management

Manage the marketing budget effectively, ensuring optimal resource allocation.
Track expenses and adjust strategies to meet financial objectives.

More Jobs at Y equipment Services

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